“Vision without execution is just hallucination.”

—  Henry Ford

When the phone rings and I are asked to do a project, it is rewarding and prosperous. What do you do when the phone doesn’t ring?

In business, there is so much work that must be done that while it doesn’t look like it is productive if neglected can make things worse.

There is always paperwork to do, especially if you are an entrepreneur who is a one-person operation like me.

Working on my books is one of the first things I do on most slow days. This is to be sure all the ledgers are up to date. Often this means sending out reminders to slow payers.

Take the time to learn something new. Over the years, I have invested in numerous books, magazines, and many online videos to stay up to date on my industry.

“A life spent making mistakes is not only more honorable, but more useful than a life spent doing nothing.”

—  George Bernard Shaw

Be proactive. Plan your life rather than just reacting to things.

One of the best ways to plan is to network. This means you must gather the names of people and organizations you want to work with in the future.

Work on creating a database of new prospects. Also, make a plan on how you will connect with these people.

These are ways that I connect with my audience:

• Monthly Newsletter
• Blog – tips for my audience
• Postcards – small taste of my portfolio
• Phone calls
• E-mail

For the self-employed, taking some of this time for personal time is much easier. Many business owners are so busy running their businesses that home chores and projects don’t get done.

So many of my friends have discovered they can work from anywhere this past year. Many college students also realized that they could be anywhere if their classes were all online. I know some friends of mine went to Colorado and snowed skiing during their breaks.

Another friend of mine is planning to work from Hawaii for a month.

“The only man who makes no mistakes is the man who never does anything.”

–  Theodore Roosevelt

For those who work the gig economy, having a phone and computer with you means you can work your downtime from anywhere. Visit your family and if a call comes that you need to respond to, then adjust.

Volunteer in your community. Find something that you can do to give back. It helps others and lets others know your heart for the community.

One of the best things to do during a slow time is marketing. You may be someone who needs to promote your products or services to drum up new business. Having authentic images of your product, company, or staff can put you ahead of your competitors, and I can help you with it.

Work on telling your story of your business and how it intersects with your customer’s story. Please hire me to help get on video client testimonials on how you made their lives better.

Do you need employees? How about letting me help you record the testimonials of your employees and why they like working for you?

There is much to do today in this downtime. What action will you take today?

There are many reasons your organization will fail in the next generation. Most of the reasons are the present leadership not planning for the change.

In this post, I want to talk about realistic planning for budgeting. Most of the time, organizations plan to maintain the same roles as they have now, which is one of the biggest mistakes. As you grow and mature your organization is developing just like you did go through school.

Many of us have gone through preschool, elementary, middle school, high school, college, and advanced degrees. Your organization also develops similarly.

You start with one teacher, and then when you progress upward, you need more teachers in specialties to help you maximize your talents.

If you retire and the organization is still in the elementary years, it may fail because they were not planning for the need for more staff, more supplies, and space to operate in the future.

Let me tell you the story of how one man [Zack] hurt a nonprofit because they were focused so much on the present that he was not helping the organization plan for tomorrow.

The most significant need of a nonprofit is to tell its story to its donors. Zack was one of the best marketing guys in the business. He was working for a fortune 50-size company. He knew how to tell stories to build a brand.

He had a huge heart for this nonprofit’s mission. They were an educational nonprofit that was changing communities all over Asia. Zack knew that the organization couldn’t afford him, so he donated all of his time.

The problem came when Zack could no longer help the organization. He had retired, and his health kept him from being able to contribute anymore.

He never helped the organization understand how they needed to budget for someone like him in the future. He didn’t groom the next marketing/communications person. He loved to travel, and the organization was thriving. He also loved to do a lot of the work himself. He took photos and videos and wrote as well. He found his friends to help as well.

Don’t be just like Zack for your organization. Teach and mentor those who will replace you. Most of all, help set up the organization to afford later to pay someone with your skills. Help them understand how to budget for the organization with the next generation of leaders.

Great leaders prepare the next generation and work themselves out of their job.

You see, Zack had succumbed to pride and his ego. He loved doing the work and getting recognition for it as well. Zack was on an ego trip.

If you were no longer around and the rest of the staff as well all left, what would the organization need not just to survive but thrive? Take the time away from the present work to plan for future work. Create teams to help budget for the needs of the future.

You will discover that the time for the new leadership to start taking ownership is long before you are ready to give it up.

[DJI Air 2s, Mode = Normal, ISO 100, 1/4000, ƒ/2.8, (35mm = 22)]

The pandemic cut the number of jobs most photographers and videographers were doing. It did give us time to practice, but it was hard some days to do anything.

I have been trying to remind myself to push and take out the cameras and shoot for myself.

Flying my drone has helped a great deal this past couple of years. It is still new to me, and the perspectives are not something I see daily walking around.

Sometimes I am on the ground looking up, as I did the other day in the Georgia International Convention Center parking lot in College Park, Georgia. I enjoy seeing things from a different perspective.

While visiting my daughter in Columbus, Georgia, the past couple of times, I took my drone out and flew it. Since she works at the Springer Opera House, a historic theater at 103 Tenth Street in Downtown Columbus, Georgia, I flew it over the facility.

Luck was on my side that day. The people at Springer saw the photos and realized a couple of days later that when they leaked into the ceiling, they could use my photos to find the leak.

I took out the drone earlier last month to show the work they were putting in 4 piers to help stabilize our shifting foundation. Now all this work is underground, and unless you saw them put it in, you would never know.

Of course, I took some close-up shots as well.

In July, we had our roof replaced due to hail damage. I took out the drone to get some photos to see what they were doing.

Look for those opportunities to Practice!

All these examples are just me showing that you can practice all the time. The things happening in the exact skills I am using for my projects will later be what I am called on to do for my clients.

While in Hawaii, I took my drone. Every year since 2006, I have been going to Kona but have never seen the campus where I taught from the air. I could see how close we were to downtown Kona.

By just deciding to practice and have fun, I could see the difference between daytime shooting and nighttime. I now have some examples of the exact location day and night to help customers understand the advantages of each time for their projects.

My daughter likes to experiment as much as I do, so we played around with colored gels for her college graduation shots. I hadn’t used these in more than 15 years, and pulling them out and trying something new was fun for us.

Practice is about experimenting and stretching yourself.

Artistically speaking, practice allows you to work out problems in a technique that mean the difference between a basic doodle and a resolved piece of art. Drawing the same or similar subjects repeatedly helps you learn the subject’s shape, form, and texture.

The more you practice, the better you will get. Being an artist is about experiencing new things and about individual creation. If you keep trying new mediums and new techniques, you’ll learn to incorporate more of them into finished projects and round out your skill set.

[NIKON D5, 70.0-200.0 mm f/2.8, Mode = Aperture Priority, ISO 4500, 1/250, ƒ/3.2, (35mm = 200)]

This month I have been covering Chick-fil-A’s first in-person events since the beginning of the pandemic. They are not treating this like we are all out of the woods.

One of the events I cover is where different departments have their first in-person meetings under an open tent. Before you are let on the property, you must go through the guard gate that asks about your health and if you have been around anyone with COVID for the past 14 days.

At another event, they are meeting indoors, and the only time the face masks are off is when someone is presenting or eating.

Earlier in the year, I took this photo inside the restaurant to help train Chick-fil-A operators and team members about protocols when they open their dining rooms again.

Chick-fil-A is being proactive as much as possible. Daily they are adjusting to all the demands of running a restaurant in this pandemic which has created supply chain issues and safety issues for them to provide service to their customers.

What are you doing right now with your business in terms of communications?

Are you getting together and trying to reconnect your team safely?

Jonathan Evans is the team chaplain for the Dallas Cowboys and the Mavericks, and an accomplished speaker, teacher, and author. He currently serves on the pastoral staff at Oak Cliff Bible Fellowship with his father, Dr. Tony Evans. His sister, Priscilla Shirer, is a speaker, author, and actor; his brother, Anthony, is a singer and worship leader.

He was a keynote speaker who talked about how he was admitted to the hospital for heart issues. He had filled his “To Do List” with everyone but him. Even during a crisis, you still must take care of yourself.

“Nature has not intended mankind to work from eight in the morning until midnight without that refreshment of blessed oblivion which, even if it only lasts twenty minutes, is sufficient to renew all the vital forces.”

~ Winston Churchill

Churchill’s afternoon nap was a non-negotiable part of his relaxed approach to his daily routine. Churchill would start his day at 8 am by eating breakfast, answering letters, and dictating to his secretaries, all of which was conducted while still in bed. This work bout was followed by a bath, a long lunch, and plenty of sipping on watered-down whisky. After lunch, it was time to paint or play cards with his wife, Clementine. Then it was nap time. Churchill would take off his clothes and climb into bed for up to two hours of solid napping. At 6:30, he would rise, take another bath, and enjoy a long dinner. He finally got down to business at 11 pm and would work for several hours before going to bed and repeating the cycle over again.

Tim Tassopoulos was fascinated that Churchill took time every day for a nap during World War II. Tassopoulos encouraged everyone to take care of themselves because if they were not healthy, they could not take care of their teams.

Dan Cathy is also a licensed FAA pilot who is drawing on that experience, was also talking to the operators of the restaurants about taking care of themselves. He spoke of his training as a pilot that when you lose cabin pressure, the pilot is to first put on their mask before deploying the shows for everyone else. Low pressure would cause little more discomfort in the ears and eyes, but the associated drop in oxygen levels makes people pass out if they do not put their oxygen masks on within about 15 seconds.

Relationships are Important

Strong relationships are essential to your happiness and healthy life. People with good friendships handle stress much better; a good friend can help you in difficult times. People with a supportive partner recover better from heart attacks and other illnesses.

People can energize us, elevate our mood, encourage activity, boost the immune system, and increase longevity. Our physical and mental health are intertwined–when one goes down, it affects the other. The more stressed we are, the more our immune system is depressed, and the more likely we will get illnesses and diseases.

“I believe strongly that, particularly in the vaccinated people, if you’re vaccinated, and your family members are vaccinated, those who are eligible — that is, very young children are not yet eligible — that you can enjoy the holidays,” said Fauci. However, unvaccinated or partially-vaccinated people should be more cautious and take measures like wearing a mask, gathering outside, and getting tested before any celebrations.