Stories That Move US

Pink Floyd’s song “Another Brick in the Wall” is a theme about where significant events in life cause us and many other people to detach themselves mentally from the outside world.

Depression occurs in situations where you are so overwhelmed by your thoughts that you can’t relax to process these events.

Some events like a death of a loved one can get us stuck in grief. Grief is personal and individual, and every person experiences its nuances differently. While most of us learn how to live with this grief, I don’t think it has an expiration date.

The past couple of years has been hard on many of my friends. Some have prospered these past couple of years. However, most of my friends have been experiencing untold amounts of grieving.

The first Brick in the Wall in Pink Floyd’s lyrics is about the father leaving his son to go and fight the war. The father dies and leaves him alone.

The second Brick is one where school teachers don’t get to know him and are more about the boy conforming to their rules rather than trying to understand him and help nurture him.

“All in all it’s just another brick in the wall. All in all, you’re just another brick in the wall.”

– Pink Floyd

Pink Floyd’s twist in the lyrics is when those bricks are not just what is happening to you, but you become them.

The power of the song is in the art of storytelling. The listener resonates with the feelings of the storyline. They develop empathy for the story’s hero because the tension of the problem they are dealing with echoes their struggle. They, too, have a brick.

Yesterday I went with a group of photographers to see Minamata. The movie is about photographer W. Eugene Smith who travels to Minamata, Japan, a coastal city ravaged by mercury poisoning in 1971. Ushered by a passionate translator and encouraged by local villagers, Smith’s powerful images expose decades of gross negligence.

“I’ve never made any picture, good or bad, without paying for it in emotional turmoil.”

– W. Eugene Smith

His wife, Aileen Mioko Smith, said, “This kind of communication is essential; rather than just hammering facts, you get to know people, your heart is moved—and that’s what creates core change.”

Aileen Mioko Smith said, “We went there at a time when already lots of media had been there, and if anything, patients were burned by people coming in, intruding and shooting for 30 minutes and then leaving, just using them as an assignment.”

Now the most exciting thing about Eugene Smith that is different from most photojournalists today is his commitment to the subject with his time. He would live with his issues for periods.

National Geographic has always understood this was the key to powerful images and storytelling through the years. It takes time.

Bricks are so helpful in a building. In the story of the three little pigs, we realize the house made of bricks is the one the wolf could not blow down.

I see many of these Brick Events in my life as what brought on depression. In some ways, depression enhances your life and improves your functionality. For example, I find depression to give me insights that help deepen relationships.

Most everyone will have Life Events or, as Pink Floyd describes, Bricks. Those who can help us see these events in perspective are the storytellers. They are the mortar that allows us to construct those events into a foundation, for which more bricks can be added.

Every story has a brick, or as Joseph Campbell, author of the Hero’s Journey, put it, a crisis/tension that people cannot solve alone. The hero departs on a journey that, when completed, will be different.

The best storytellers are the ones that do the best job of introducing the character and the problem that they are dealing with in the story. In the movie I saw of Eugene Smith, he realized he had to spend the time to get to know the people of Minamata. At the turning point in the film, Smith becomes the mentor to the people of Minamata. He does this by asking them to let him photograph very intimate moments in their lives so that the world will understand their plight with mercury poisoning.

Ah Ha Moment!

Not long ago, I realized that my degree in Social Work and my work as a Photojournalist were similar. As a counselor, you spend a lot of time getting to know someone. You use the technique of mirroring.

The skill and art of this seemingly simple strategy of mirroring lies in being fully present to hear what has been said and in being able to take on the perspective of the other so that you can pull out the underlying theme from what is sometimes a long, rambling, almost incoherent speech where fleeting, free-floating ideas are being put into words.

I found that the mirroring process in counseling was me hearing their story and then repeating it, but in a more concise way than they had delivered it to see if I truly understood their plight.

As a journalist, I was doing the same thing and listening to and clarifying their story. The power of the photograph and video I use today is their ability to pull an audience into the story powerfully and authentically.

My joy comes from being able to do like Eugene Smith and help a person or an organization to tell their story more effectively using my visual storytelling skills.

Eugene Smith knew that the audience needed to see the hero of a story dealing with their conflict.

I resonate with Eugene Smith’s words, “The first word I would strike from the annals of journalism is the word objective. I think you need to understand the subjects, not worry about losing your objectivity, and side with them if you get close. It was about understanding their reality and what they were really like.”

I think Eugene Smith was an advocate of using the principles in photojournalism.

“The journalistic photographer can have no other than a personal approach, and he can’t be completely objective. Honest—yes. Objective—no.”

– W. Eugene Smith

Dream Again In 2022

So many of my friends in the creative fields have been struggling with COVID wreaking havoc on their dreams over the past couple of years.

Before COVID – 19, I counseled many younger people who were exploring using photography/videography as a career. Many of these were people feeling a call to do work in the nonprofit world.

Keziah Khoo & Jeff Raymond during the Storytellers Abroad Workshop in Herăști, Giurgiu, Romania.

Dreaming ample means having the mental freedom to think about what you want out of life and forget about all the reasons why you can’t make it a reality. For the first time in my lifetime, many people had mental freedom due to COVID. I think this is why there was “The Great Resignation” in our culture.

“It’s better to have an impossible dream than no dream at all.” 

– Anonymous

Dreamers are not going down a well-worn path that so many have done before them. Developing a growth mindset—or the belief that growth and that learning are more important than success or other people’s opinions—can help you shift your focus to the journey instead of the end goal.

Explore What Really Matters To You

Don’t get stuck in dreaming small. The one thing that is core to dreaming big is wanting to have a purpose in life. I want a sense of meaningful direction in life. I want to use my gifts to help others, and the bottom line is to be appreciated and feel like people need me in their lives.

I felt like I had achieved one of my dreams while on the Georgia Tech staff. My dream was not to work at Georgia Tech. My goal was to use photography to help tell stories that engaged people in learning more about their world and how to improve it.

It just so happened to do this would require my science & technology geek side to make these photos. I had to use my lighting, photojournalism, and storytelling skills to create strong images that helped tell these stories.

“What lies behind us and what lies before us are tiny matters compared to what lies within us.”

— Henry Stanley Haskins

Big dreams rarely have an instruction manual; you figure it out as you go. What will drive you is this sense of curiosity to figure things out.

Without action, big dreams are simply dreams.

When I started, my uncle told me to go and talk to his mentor and former boss, Don Rutledge. Find someone who you admire and respect. Go and take them to lunch. Ask them how they got to where they are today and if they have any tips to give someone starting.

Be Vulnerable

Ask people not if you are good enough to make it. Ask those who are experts what you can do to get better. Assume your work could use improvement. Watching the Olympics is an excellent insight into why you always need to look for ways to improve. Shaun White five-time Olympian and a three-time Olympic gold medalist in half-pipe snowboarding, have to develop new tricks for each unique Olympics. His competition is already copied what he did last time.

Ask lots of questions about different things in life. Why are things the way they are?

Why So Many Fail

There are so many reasons. Here are some things I have observed by colleagues that went away over time.

  • Gave Up Too Early – Persistence and drive are needed to make it
  • Not Asking For Help – Too many think they can do it alone. No one can.
  • Think About Failure, Rather Than Success – Giving in to naysayers and negative self-talk
  • Desire For Instant Gratification – Most marketing campaigns take 6 to 18 months before seeing any returns
  • Afraid To Make Mistakes – Dreaming is about taking risks
  • Not Wanting To Leave Your Comfort Zone
Bobby Cremins is an American retired college basketball coach. He served as a head coach at Appalachian State, Georgia Tech, and, most recently, the College of Charleston.

Find a Mentor & Coach

A mentor is someone you don’t necessarily pay for, and a coach is someone you do pay for. Both, I think, are needed. Sometimes one person could serve both roles for you. However, mentors tend to be those who have achieved what you seek, and coaches are those who know how to motivate you and ask questions to help you focus.

Comfort Zone

We have it well documented that many abused wives find it hard to leave their situation. These battered women’s paradoxical responses to their abusers have perplexed professionals and laypersons alike. They know that this survival mechanism and their ability to see beyond their situation is complex.

Military planes fly in formations during combat missions to gain tactical advantage by being able to strike simultaneously and to provide mutual defense if attacked. Together they are more robust.

Too many creatives have this same problem. However, just like those battered women, there is help. ASMP [American Society for Media Photographers] helped me navigate this profession with education, coaching, mentoring, and peer support. The one thing they realized that other photo groups don’t always acknowledge is that while we know how to take pictures, we don’t know how to run a business.

Battered women have organizations to help them; creatives need to realize dreams are realized when they seek out help.

Meeting A Need Is Key To Success

Donald Miller is the CEO of Business Made Simple. He teaches how businesses need to make their customer the story’s hero. The first step a company has is to identify the problem that their customers have that they can solve. Then they must find a clear and concise way to communicate this to their market.

Miller tells those companies to add something that distinguishes them from all their competition. What is funny is that there isn’t anything they do that other companies don’t do, but Don Miller says to communicate it, which will separate you from your competition that isn’t sharing it.

Miller has identified the key to success as you must meet the need of the customer and communicate how you know their problems and can solve them in all of your marketing.

Next Steps

I hope this helps to motivate you and clarify your dreams. Part of achieving your big goals involves working through others. A single person is rarely able to accomplish a big plan on their own.

I think your first step is to find someone to talk to about your dreams. When you say them out loud, they become real.

You would also need to show the connection/connect the dots between other people’s input and the achievement of your dream to enable others to see the big picture and enthusiastically support you.

To keep your fire burning and your dream alive, read inspirational material such as books, blogs, articles, and magazines; listen to motivational audio CDs and podcasts; watch motivating videos and talks; attend workshops, webinars, and courses to inspirational, uplifting and inspiring music.

A sound support system of like-minded people helps in preserving big dreams.

Communication Crisis or Opportunity?

This past week I was covering the Chick-fil-A annual meeting. Andrew Cathy, CEO of Chick-fil-A, shared a quote I think we all need to hear now.

“When your memories exceed your dreams, the end is near.
When your dreams exceed your memories, you pioneer”

– Andrew T. Cathy

The “Great Resignation” is when Americans quit jobs at a record pace during the second half of 2021, and more plan to resign in the new year.

If you have been paying attention, you will also know that this is complicated and not just a simple complaint. Experts continue to say the lack of adequate childcare and health concerns about Covid, exacerbated by Omicron, is one major issue.

The widening gap between labor demand and supply appears to be most significant in low-paying industries like the service industry.

Mothers with college degrees and telework-compatible jobs were more likely to exit the labor force and be on leave than women without children. Again, this seems to be directly related to the childcare issue.

What seems to be the issue is they cannot afford to keep the jobs they have for various reasons.

Shane Benson speaks to the operators of Chick-fil-A restaurants & the Support Center at their annual meeting.

Shane Benson did an excellent job with a video of a burning forest fire behind him on stage. It painted the perfect picture of all the stress of running a business today.

Four time Luge Olympian Ruben Gonzalez

Ruben Gonzalez was terrified every time he did the luge event until a coach told him to concentrate 30 yards in front of him. Ruben was no longer afraid, and his times got better with this advice.

“If you want the rainbow, you have to put up with the rain.”  

– Dolly Parton

The Vision must be communicated to be successful!

Your job as a leader is to generate a commitment to your organization’s vision. To do this, you must communicate the idea in a way that matters to people.

Through storytelling, Hawaiian natives pass on ancient cultural practices, values, traditions, and historical information. Hawaiian storytelling includes chants, songs, hula, and verse.

When you tell a good story, you give life to a vision. A good storyteller creates trust, captures hearts and minds, and serves as a reminder of the image. Plus, people find it easier to repeat a story than to talk about a vision statement.

Use visual aids as Shane Benson did above. Create updates to keep everyone aware of your progress toward your vision. 

In 2022 – Companies will be measured by the way they treat their workers

Employers have shifted from asking what they can get from employees to ask what they can do to support employees and their families.

One of the most significant gaps for the best companies is from what they do to employees to what they communicate.

There is a communication gap at the root of all company’s failures. If you are having trouble recruiting people, have you asked if people outside the company know what you offer to work for you?

Large companies that employ people all over the country and globe cannot have a one size fits. They must let the local leaders have the flexibility to cater to the local culture.

Alabama Crimson Tide running back Bo Scarbrough (9) is knocked out of bounds by Washington Huskies defensive back Taylor Rapp (21) during the first quarter in the 2016 CFP semifinal at the Peach Bowl at the Georgia Dome. [Nikon D5, Sigma 120-300mm ƒ/2.8 DG OS HSM | S, Sigma TC-2001 2x, ISO 36000, ƒ/5.6, 1/4000]

Internal Communications BEFORE External Communications

Before the team took the field, the coach handed out a playbook for each person to memorize. They also ran the play over and over in practice. It wasn’t new to them when they ran the space for the world to see. If they executed it flawlessly, most likely, it was successful.

Effective communication builds a positive atmosphere where teams can flourish, when positive and encouraging communication, team members become more muscular and work better together. 

Good communicators are vital to a business’s profit margin and reputation. Employees who communicate well and understand the company’s vision help make the company successful. Using practical communication skills can benefit a business and its employees.

I believe the best way to communicate today is to be sure you engage in many ways people learn from your messaging. Therefore, writing alone misses how most people know.

Research has found that 65 percent of the general population are visual learners, meaning they need to see information to retain it. Visuals add a component to communication that written and verbal methods do not: speed. Studies have shown that the brain can process images and videos 60,000 times faster than text, making image-based communication remarkably valuable.

Call to Action

Call a professional communicator known for using visual communications and not just writing skills. Bring them in early. Tell them your vision and dreams for where you want to go this year and communicate this to all the stakeholders to make it happen.

How Can I Shoot College Football?

Georgia Bulldog’s Freshman Running Back #35 Brian Herrien Scored his first collegiate touchdown. At the same time, UNC’s Safety #15 Donnie Miles could not stop him during tonight’s Chick-fil-A Kickoff Game, September 3, 2016, at the Georgia Dome. [NIKON D5, 120.0-300.0 mm f/2.8, Mode = Aperture Priority, ISO 45600, 1/4000, ƒ/5.6, (35mm = 240)]

I just got this question today and thought it would make a great blog post.

“How do you get credentials to be able to shoot at some of the college football games? Huge UGA fan and would love to be able to shoot at a game if possible.”

Instagram Follower

I would first send a link to my photos and ask for feedback on my work before I presumed I would be good enough to shoot the game. Always be sure people can see what you can do when asking permission to shoot for a sports team.

I highly recommend getting your domain name and a website. Your website will be your online portfolio.

Jackets football team playing at Roswell Area Park. [NIKON D5, 120.0-300.0 mm f/2.8, Mode = Aperture Priority, ISO 1000, 1/4000, ƒ/5.6, (35mm = 600)]

You must first establish you can shoot good action photos and the best place to start is in your community shooting the recreational leagues. Once you have 10 to 20 great shots, please put them in an online gallery that you will use to ask for access to the next-up venue.

Roswell’s (1) Sheldon Evans shakes off a tackle by Woodstock’s (13) Austin Bennett during the second quarter of play of the Roswell vs. Woodstock high school football game at Ray Manus Stadium on Friday, October 28, 2016, in Roswell, GA. [NIKON D5, 120.0-300.0 mm f/2.8, Mode = Aperture Priority, ISO 64000, 1/1250, ƒ/5.6, (35mm = 360)]

The question you will get from the Athletic Director or Coaches is what you plan on doing with the photos. For example, you may say I want to offer these to the parents and players. However, if you sell them, you may compete with someone who has a deal with the school, and they will turn you down.

You ask around until someone wants you there to shoot photos. Then you build a better portfolio.

Auburn Tigers vs Louisville Cardinals Final Score Auburn 31 Louisville 24 [NIKON D4, 120.0-300.0 mm f/2.8, Mode = Aperture Priority, ISO 12800, 1/1250, ƒ/5.6, (35mm = 270)]

For college football, the Sports Information office for the Athletic Department is who gives out credentials. Here is a list of the type of photographers credentialed at Division 1 games.

  • Sports Illustrated
  • Associated Press
  • Reuters
  • USA Today
  • Local Newspapers
  • Wire Services other than AP
    • Zuma Press
    • Icon Sports
    • Athletic Image
  • School Newspaper/Yearbook
  • Shooters for Athletic Department

I suggest not going straight to the major Division 1 schools but finding those smaller ones. They don’t have everyone and their brother or sister asking to shoot the games. They are more likely to let you on their field. However, they may want you to make some of your photos available to them for purchase. When first starting, you may want to give them some to get your first access, but once you have a portfolio of good images at that level, start charging for your pictures.

There is a level of shooters above most of the editorial shooters. Those are the ones hired to shoot for advertising purposes. So, brands like Nike, Under Armor, Addidas, Coca-Cola, Gatorade, and brands around the sport, will employ the very best to get them those “unique” images.

Now along the way, you may find that you have an opportunity to help another photographer cover a significant event as a photo assistant. They help by carrying extra gear or are helping by editing images. So if you ever get that opportunity–TAKE IT!! Assisting is about learning from the best. You will learn about the expectations before all the pressure on you.

Michigan State vs Pittsburgh [NIKON Z 9, VR 120-300mm f/2.8G, Mode = Aperture Priority, ISO 8000, 1/4000, ƒ/2.8, (35mm = 160)]

SECRET TIP!!!!!

While a list of people is lining up to ask for credentials for shooting University of Georgia football this year, very few are asking to shoot their Track & Field. Every Sports Information office has trouble getting photographers to shoot some of their other sports. If you want to build a good relationship with them, see if they need coverage of their other sports.

Always ask them for their photo needs. They have to fill out a media guide each year. Believe it or not, they need fewer photos of the seniors than everyone else. Sports Information people are looking for fresh images of the players before next year. The following year, they will need many more pictures of the rising starters. You still shoot the star players but keep the client’s needs in mind.

Study the photographers at the top in the industry. See what they are getting and do everything you can to make your photos as good as theirs. Also, look for unique shots as well. Just be sure always to have safe pictures.

Joe Burrow, #9 of the LSU Tigers, rolls out on a pass play during the second half against the Oklahoma Sooners in the 2019 College Football Playoff Semifinal at the Chick-fil-A Peach Bowl on Saturday, December 28, in Atlanta. [NIKON D5, 120.0-300.0 mm f/2.8, Mode = Aperture Priority, ISO 25600, 1/4000, ƒ/5.6, (35mm = 460)]

Joe Burrow, #9 of the LSU Tigers, scores a rushing touchdown during the second half against the Oklahoma Sooners in the 2019 College Football Playoff Semifinal at the Chick-fil-A Peach Bowl on Saturday, December 28, in Atlanta. [NIKON D5, 120.0-300.0 mm f/2.8, Mode = Aperture Priority, ISO 11400, 1/4000, ƒ/4, (35mm = 195)]

Nikon Z9 Great for Events

Shooting settings NIKON Z 9, VR 28-300mm f/3.5-5.6G, Mode = Aperture Priority, ISO 8000, 1/200, ƒ/5.6, (35mm = 170)

While all of my previous Nikon Cameras could have covered this meeting in past years, there are some adorable things that I see as valuable.

EVF vs OVF

An Electrical View Finder with mirrorless is much better for me than the Optical View Finder with the DSLR. You see, in low light, it is brighter in the EVF. You can see what you photograph so much better than natural light.

Chris Tomlin [NIKON Z 9, VR 28-300mm f/3.5-5.6G, Mode = Aperture Priority, ISO 4000, 1/125, ƒ/5.6, (35mm = 190)]

As I look through the EVF, I see what it will look like when I shoot it. That isn’t the case with the DSLR. You have to stop and check the images with the DSLR.

I have the settings on the Nikon Z9 set to show me what the scenes will give me.

Chris Stapleton [NIKON Z 9, VR 28-300mm f/3.5-5.6G, Mode = Aperture Priority, ISO 7200, 1/200, ƒ/5.6, (35mm = 28)]

Another thing that is good with seeing what you are getting is White Balance. You can see if you are off. When I was shooting the stage, I set the White Balance to Kelvin setting so that things like all this red didn’t have my camera compensating and adding a lot of cyan, which would make the skin color off.

Now while I am shooting RAW and can fix this in the post, the more you get correct in the image on the camera will save you time editing.

Chris Stapleton [NIKON Z 9, VR 28-300mm f/3.5-5.6G, Mode = Aperture Priority, ISO 4000, 1/200, ƒ/5.6, (35mm = 300)]

For metering, I set this to Highlight-Weighted.

Garth Brooks [NIKON Z 9, VR 28-300mm f/3.5-5.6G, Mode = Aperture Priority, ISO 6400, 1/200, ƒ/5, (35mm = 28)]

So which focus mode was I using?

Auto-Area Auto Focus in the AF-C setting.

Don Miller [NIKON Z 9, VR 28-300mm f/3.5-5.6G, Mode = Aperture Priority, ISO 7200, 1/250, ƒ/5.6, (35mm = 300)]

Now one other thing I love about the camera is not having a shutter and the ability to turn the sound off.

The lenses look sharper since the focusing is off the sensor.

I cannot say anything, but this is a great camera, and as I learn how to maximize all it can do, I hope I also deliver better images that the customer notices.

Nikon Z9 Backyard Birds

Northern cardinal in our backyard. [NIKON Z 9, VR 120-300mm f/2.8G, Mode = Manual, ISO 8000, 1/500, ƒ/5.6, (35mm = 600)]

“Cardinals appear when angels are near”

– Victoria McGovern

Today we had winter advisory for our area. So, I was having to stay put and decided to use this as opportunity to photograph birds in our backyard.

House Sparrow [NIKON Z 9, VR 120-300mm f/2.8G, Mode = Aperture Priority, ISO 25600, 1/2000, ƒ/11, (35mm = 600)]

When there isn’t snow the photos look like this. The snow changes the lighting, background and when the snow is falling creates more depth with snow surrounding the birds.

Cassin’s Finch & Brown-Headed Nuthatch [NIKON Z 9, VR 120-300mm f/2.8G, Mode = Manual, ISO 2500, 1/640, ƒ/5, (35mm = 420)]

When the snow started to fall the trees were still not covered.

Female Northern Cardinal [NIKON Z 9, VR 120-300mm f/2.8G, Mode = Manual, ISO 2500, 1/640, ƒ/5, (35mm = 420)]

Slowly through the day the snow steadily came down. Changing the look of the same spots where the birds came to feed.

Pine Warbler [NIKON Z 9, VR 120-300mm f/2.8G, Mode = Manual, ISO 2500, 1/800, ƒ/5.6, (35mm = 420)]

One of the fun things to do is research and see what is visiting the backyard bird feeders.

Bluebird [NIKON Z 9, VR 120-300mm f/2.8G, Mode = Manual, ISO 6400, 1/800, ƒ/5.6, (35mm = 600)]

White-breasted Nuthatch [NIKON Z 9, VR 120-300mm f/2.8G, Mode = Aperture Priority, ISO 25600, 1/1250, ƒ/11, (35mm = 600)]
Red-bellied Woodpecker [NIKON Z 9, VR 120-300mm f/2.8G, Mode = Aperture Priority, ISO 25600, 1/2000, ƒ/8, (35mm = 600)]

Eastern Phoebes [NIKON Z 9, VR 120-300mm f/2.8G, Mode = Manual, ISO 8000, 1/500, ƒ/5.6, (35mm = 600)]

My Nikon Z9 Sports Settings

This is what I have found works for me. You may find different results with other settings.

Here are some shots from my coverage of the Chick-fil-A Peach Bowl that I mixed in to show my results.

Michigan State vs Pittsburgh [NIKON Z 9, Sigma 120-300mm f/2.8 Sport, Mode = Aperture Priority, ISO 25600, 1/3200, ƒ/5.6, (35mm = 600)]

Nikon Z9 Sports Settings

These are the settings that I use on my Nikon Z9 for shooting most all sports action. Nikon has made it pleasant to allow photographers to save these settings, so they do not have to remember every little scene they like to use for a style of shooting.

If you go to Menu and under the camera icon, pick the first item, “Shooting menu bank.” I have chosen B, which is my sports menu.

Nikon Z9 Sports Settings

If you toggle into the “Shooting menu bank,” you can rename those settings. Once you choose one of these settings, everything you do to change the menu will be saved in that menu bank. I recommend going ahead and trying all my settings and then tweaking them to your preferences.

Nikon Z9 Sports Settings

When shooting sports, it is widespread for the lighting conditions to change instantly. While the football player runs toward you, they may go from shade into direct sunlight. For this reason, I let the camera do some of my thinking.

Go to the camera icon and look for “ISO sensitivity settings.” Select this, and you will then see this menu:

Nikon Z9 Sports Settings

I turn on the “Auto ISO sensitivity control.” Then I set the minimum shutter speed to 1/4000. You could pick something else. I used to shoot at 1/2000. The ISO setting is what you see in the smaller window below the menu. I set this to ISO 100 and the “Maximum sensitivity” to ISO 25600.

Michigan State vs Pittsburgh [NIKON Z 9, Sigma 120-300mm f/2.8 Sport, Mode = Aperture Priority, ISO 25600, 1/4000, ƒ/5.6, (35mm = 600)]

Why 1/4000? Well, when you are shooting football from the end zone to the other end of the field with a 600mm, you may want to crop. I do crop to get even closer. Therefore this is more like shooting with a 1200mm lens or longer. The longer the lens [CROPPING needs to be factored in], the higher the shutter speed. If you are shooting a 200mm, then shooting at 1/200 shutter speed works pretty well for stationary objects. Following the football field action means your camera moves a lot.

I have found that my photos looked even better at 1/4000 than they did at 1/2000. I am moving the camera, and the player is moving–we are not always in sync. They may Zig while I Zag. That is, they are going opposite my movement, which accentuates the action.

Michigan State vs Pittsburgh [NIKON Z 9, Sigma 120-300mm f/2.8 Sport, Mode = Aperture Priority, ISO 8000, 1/4000, ƒ/2.8, (35mm = 160)]

While I am in Aperture Mode shooting, the camera will always pick 1/4000 shutter speed. If in sunlight I am at ƒ/4, the shutter speed may go as high as 1/8000 at ISO 100, but as the scene changes and the athlete is now in the shade, the camera will automatically drop to 1/4000 @ ƒ/4, and then change also the ISO up until I can still shoot at 1/4000.

The only time the shutter speed will dip below 1/4000 is if the ISO peaks out at 25600.  If my aperture is wide open, the camera is doing everything I would have done manually, but faster than I could ever adjust the camera. That is how you get more shots than the guy next to you.

Nikon Z9 Sports Settings

Next, select the Pencil on the menu and go into the Custom settings bank.

Nikon Z9 Sports Settings

Again just like the Photo Shooting Menu, create a Sports Menu as I have done here.

Nikon Z9 Sports Settings

Next, choose Autofocus in the menu.

Nikon Z9 Sports Settings

Then choose the Focus tracking with lock-on.

Nikon Z9 Sports Settings

I change the “Focus tracking with lock-on” from Normal to 4. What happens when I do this is the delay for the lens to refocus if something occurs between the camera and subject (like a referee). While I am following someone, the camera will not refocus right away. This is something you need to try and pick what you like. You may want the lens to be more responsive and therefore go to set one, letting the lens refocus instantly.

Focus Settings

You want to pick Autofocus Continuous mode for sports.

Nikon Z9 Sports Settings

In the menu, Pencil selections, pick AF Activation under the Autofocus settings.

Nikon Z9 Sports Settings

Then choose the AF-ON only. This will mean when you push the shutter release, it will not focus but fire the shutter to take a photo.

By changing these settings, you will notice the camera will stay in focus and shoot faster frame rate. Great for following a baseball player sliding into a plate and another player trying to tag them, or maybe a football player is running towards you to score. You will find more photos tack sharp in a series.

I generally put my focus point dead center and lock it, so I don’t bump it. I am trying to get photos of moving subjects, and off-center is too tricky. I may crop later for a better composition, but I want the issue to focus first.

Now, this gets a little complicated so pay attention to the highlighted text above.

Here are the selections again with more explanation

Turn off VR on your lens. The simple fact is that VR is a solution to a problem, and if you don’t have that problem using VR can become a problem of its own. VR should generally be off if your shutter speed is over 1/1000.

After doing my findings, someone shared that Nikon came out with their guide for shooting sports. Here is that PDF for you.

More photos from the game

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Chick-fil-A: Chick-fil-A Peach Bowl 2021
Chick-fil-A: Chick-fil-A Peach Bowl 2021
Chick-fil-A: Chick-fil-A Peach Bowl 2021
Chick-fil-A: Chick-fil-A Peach Bowl 2021
Chick-fil-A: Chick-fil-A Peach Bowl 2021
Chick-fil-A: Chick-fil-A Peach Bowl 2021
Chick-fil-A: Chick-fil-A Peach Bowl 2021
Chick-fil-A: Chick-fil-A Peach Bowl 2021
Chick-fil-A: Chick-fil-A Peach Bowl 2021
Chick-fil-A: Chick-fil-A Peach Bowl 2021
Chick-fil-A: Chick-fil-A Peach Bowl 2021
Chick-fil-A: Chick-fil-A Peach Bowl 2021
Chick-fil-A: Chick-fil-A Peach Bowl 2021
Chick-fil-A: Chick-fil-A Peach Bowl 2021
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Chick-fil-A: Chick-fil-A Peach Bowl 2021
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Nikon Z6 helped with Topaz Sharpen AI

I have found the Nikon Z6, when attached with a flash, sometimes struggles to focus on the subject.

Nikon Z6, Sigma 24-105mm ƒ/4 Art, ISO 10000, ƒ/5.6, 1/40, Flash Slow Sync.

Using Nikon’s NX software I can see where my camera was focusing when I took the shot. As you can see in the full-frame image below, it was sharp.

Then I took a second photo and zoomed in on the couple.

Same settings as before, but focus point was off.

After taking that second photo, I noticed later it was soft.

I wasn’t pleased with all. I had seen this ad pop up on my social media for a while called Topaz Sharpening AI. You can download it and try it. It just puts a watermark on the photo. I tried it with this photo and ended up buying the software.

A 2nd Chance Bail Bonds

Here is a closeup of the difference.

Topaz Sharpening AI used

While the software improved the focus compared to getting a camera, that is still the best.

As it came out of camera with minor Lightroom editing

Before & After with Lighting Setup

While a photo may look great–seeing the before gives you a peek into what a professional photographer brings to a project.

Tesla Service Center – 1875 Greers Chapel Road, Kennesaw, GA 30144

With a smartphone camera, anyone can get a photo of them before. However, a professional uses the skills of lighting and editing to transform this into an “Eye-Popping” photo.

I shot this photo with my cellphone to show the setup. All four strobes are set to full power.

I first shot this photo when I arrived.

Tesla 1875 Greers Chapel Road, Kennesaw, GA 30144

I was not a fan of that tree.

Tesla 1875 Greers Chapel Road, Kennesaw, GA 30144

I like them now, both for different reasons. I will let the client choose the angle to use.

4 Must-Try DAM Tips from Chick-Fil-A’s Visual Asset Manager

[Copied from an article featuring my expertise in Online Searchable Photography Catalog. Here is the original.]

If you’ve tasted their chicken sandwiches, you get it.

The last time we spoke to Chick-fil-A’s multitalented storytelling extraordinaire, Stanley Leary he shared how he project-managed the implementation of PhotoShelter to help unify the brand’s visual asset management and contributed creative content ideas to get people nationwide obsessed with eating more chicken.

During the Innovation Summit, Stanley shared a few more invaluable nuggets of wisdom about corporate visual asset management that cluckedstuck out.

Watch the entire session below or try the DAM tips out first:

  1. Add keywords as you upload your images to PhotoShelter; they’re “the hot sauce of content.” Adding metadata makes assets in your media library instantly accessible—more discoverable and easier to search for, and speaking from experience, Stanley agrees, “The turning point for Chick-Fil-A for using PhotoShelter more effectively—especially for people who are out there doing journalism and taking pictures and writing normal captions—if you put keywords in, your organization can use them for a lot more than just the initial concept of what you shoot them for…you can move your photos beyond the initial assignment and use them for a lot more,” he said. 

  2. Create a keyword list unique to your organization’s needs. If you’re in retail, make your keywords about your merchandise and brand materials. If you’re in higher education, try adding keywords for location, people, year, and campaign when necessary. Whatever your business may be, make sure your keyword list represents what your users most commonly look for and need. Stanley said, “If the user can not find the photos they’re looking for, it’s not a successful system.” After initiating a live exercise with the session audience—asking them to look at an image and submit their keywords to a group Slack chat, Stanley noted that people’s answers don’t tend to be consistently the same, so you can’t just onboard a team to a DAM platform with zero training. “You need to create a keyword list that’s structured for your organization,” he said.

  3. Sync Google Analytics with your PhotoShelter account to get real-time analytics about the way users search for images and use that to inform your brand’s keyword best practices. Stanley said, “One of the best things that PhotoShelter offers is the Google Analytics [Integration.] If you’re not doing that, you’re missing out on an opportunity because the advantage of Google Analytics is that I can go back to 2006 and I can pull up all the search terms that everybody has searched for within Chick-Fil-A’s PhotoShelter account. So, the best way to massage your keyword list is to look at how people are searching in your catalog. You also, every once in a while, want to go to your user because you want this to be user-friendly.”

  4. Nothing lasts forever, (except PhotoShelter,) so back up your assets because you can never be too safe. Stanley told a cautionary tale about a former colleague who was the President Emeritus at Georgia Tech while he worked there. This former colleague, Wayne Clough, left to become the Secretary of the Smithsonian and eventually came back to Georgia Tech looking for images for a book he wanted to write about his time at the school, but all the archival media was destroyed in a basement flood. His firm advice? “Keep your images in 3 places: Your computer, external hard drive or server, and PhotoShelter,” Stanley said..

Things To Do On A Slow Day At Work

“Vision without execution is just hallucination.”

—  Henry Ford

When the phone rings and I are asked to do a project, it is rewarding and prosperous. What do you do when the phone doesn’t ring?

In business, there is so much work that must be done that while it doesn’t look like it is productive if neglected can make things worse.

Office staff working on the books the old fashioned way at the Baptist Medical Centre in Nalerigu, Ghana. [NIKON D2X, 18.0-50.0 mm f/2.8, Mode = Aperture Priority, ISO 400, 1/160, ƒ/2.8, (35mm = 31)]

There is always paperwork to do, especially if you are an entrepreneur who is a one-person operation like me.

Working on my books is one of the first things I do on most slow days. This is to be sure all the ledgers are up to date. Often this means sending out reminders to slow payers.

Take the time to learn something new. Over the years, I have invested in numerous books, magazines, and many online videos to stay up to date on my industry.

A life spent making mistakes is not only more honorable, but more useful than a life spent doing nothing.

—  George Bernard Shaw

Be proactive. Plan your life rather than just reacting to things.

One of the best ways to plan is to network. This means you must gather the names of people and organizations you want to work with in the future.

Work on creating a database of new prospects. Also, make a plan on how you will connect with these people.

These are ways that I connect with my audience:

  • Monthly Newsletter
  • Blog – tips for my audience
  • Postcards – small taste of my portfolio
  • Phone calls
  • E-mail
[NIKON D4, 28.0-300.0 mm f/3.5-5.6, Mode = Aperture Priority, ISO 100, 1/500, ƒ/5.6, (35mm = 200)]

For the self-employed, taking some of this time for personal time is much easier. Many business owners are so busy running their businesses that home chores and projects don’t get done.

So many of my friends have discovered they can work from anywhere this past year. Many college students also realized that they could be anywhere if their classes were all online. I know some friends of mine went to Colorado and snowed skiing during their breaks.

Another friend of mine is planning to work from Hawaii for a month.

The only man who makes no mistakes is the man who never does anything.

 Theodore Roosevelt

For those who work the gig economy, having a phone and computer with you means you can work your downtime from anywhere. Visit your family and if a call comes that you need to respond to, then adjust.

Cluster Team from the Corporate Office volunteers at Hosea Feed the Hungry [NIKON D4, 14.0-24.0 mm f/2.8, Mode = Aperture Priority, ISO 6400, 1/60, ƒ/5.6, (35mm = 16)]

Volunteer in your community. Find something that you can do to give back. It helps others and lets others know your heart for the community.

One of the best things to do during a slow time is marketing. You may be someone who needs to promote your products or services to drum up new business. Having authentic images of your product, company, or staff can put you ahead of your competitors, and I can help you with it.

Work on telling your story of your business and how it intersects with your customer’s story. Please hire me to help get on video client testimonials on how you made their lives better.

Do you need employees? How about letting me help you record the testimonials of your employees and why they like working for you?

There is much to do today in this downtime. What action will you take today?

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