From Field to Frame: My New Captioning System for Sports Shoots

Reading Time: 3 minutes

Fourth quarter — No Huddle-Shotgun: South Carolina Gamecocks quarterback LANORRIS SELLERS (16) rushes left for a 16-yard gain, shaking off a tackle by Virginia Tech Hokies linebacker MICHAEL SHORT (30) to reach the VAT 40, where defensive lineman KEMARI COPELAND (13) pushes him out of bounds for a first down during the 2025 Aflac Kickoff game at Mercedes-Benz Stadium in Atlanta on August 31, 2025.

This past Labor Day weekend, I had the opportunity to shoot two football games back-to-back at the Aflac Kickoff Games. It’s been many years since I’ve shot sports under a wire-service deadline, so this was a fun challenge and a reminder of how much has changed—and stayed the same—in sports photography.

When you’re shooting for a wire service like ZUMA Press, your job isn’t just to get the action shot; it’s to get the caption right, which means following AP Style. AP Style isn’t just grammar—it’s a specific way of presenting sports information: the team names, player names, scores, times, and other details must all be correct and formatted as editors expect.

South Carolina quarterback LANORRIS SELLERS (16) completes a short pass to tight end MAURICE BROWN II (44) at the USC 25-yard line for a 14-yard gain to the USC 39, where he is tackled by Virginia Tech safety QUENTIN REDDISH (0) for a first down at Mercedes-Benz Stadium in Atlanta on August 31, 2025.
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Here’s a look at my workflow for the weekend:


1. Shoot the Play

My first priority during the game is capturing the action. With the Nikon Z9, I can shoot up to 20 frames per second in RAW, which means I often have dozens of frames for a single play.

2. Capture the Scoreboard

I photograph the scoreboard whenever I can. This provides the game clock and quarter, which I later use to locate the play in the Final Game Book supplied by the Aflac Kickoff Game Staff.

3. Tagging the Best Shot

While shooting, I tag the best image from each play. This makes it easier to find the standout moments later when editing hundreds or thousands of frames.

4. Post-Game Ingestion

After the game, I ingest all photos using Photo Mechanic Plus. This software allows me to organize and review the tagged images quickly.

5. Caption Prep

I add the game clock and quarter to each tagged image using the scoreboard photos. This ensures I can match the photo to the correct play in the Final Game Book.

6. Editing

I only edit the tagged photos, importing them into Lightroom for adjustments before exporting back to Photo Mechanic.

7. Final Caption Writing

Using the Final Game Book, I match each play’s time and quarter to the action in my photos. Then I draft captions.

8. Code Replacement

Before the game, I download the latest rosters and team codes from Code Replacement. This tool lets me quickly verify player names, uniform numbers, and team information. It ensures that my captions are accurate and up to date.

9. AP Style with ChatGPT

Once I have a draft caption, I use ChatGPT to rewrite it in AP Style. I instruct it to capitalize all player names, critical for consistency and readability in wire-service submissions.

10. Copy Editing

Even after using AI, I review every caption like a copy editor would, checking for accuracy, grammar, and AP Style compliance.

11. Delivery

Finally, I uploaded the photos to ZUMA Press and emailed the photo desk, letting them know how many images I had sent and providing context for any standout plays.


Shooting under a wire-service deadline combines speed, precision, and attention to detail. It’s not just about getting a great image—it’s about ensuring every photo is accurately captioned, timed, and ready for editors to use immediately.

This weekend reminded me of the craftsmanship behind sports photography—the part that happens long after the play is over, in the careful assembly of captions, edits, and metadata that turns raw images into stories people worldwide can follow.

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The Nikon Z 9’s Autofocus: A Steep but Rewarding Learning Curve

Reading Time: 4 minutes

The Steep Learning Curve of Autofocus in Mirrorless Cameras

Switching from DSLR to mirrorless has been one of the steepest learning curves of my career. Not because the mirrorless system is inferior—it’s the opposite. The Nikon Z 9 outpaces any DSLR in sheer autofocus speed, accuracy, and subject detection. But the sheer number of autofocus settings available is both a gift and a challenge.

You might have had a handful of AF modes to learn with a DSLR. With the Z 9, multiple focus modes, AF-area modes, and subject detection options can be combined in countless ways. Picking the proper setup for the right situation can be perplexing, but it’s also where the magic happens. That “extra bump” of sharpness and accuracy comes from knowing which AF setup works best.


Autofocus Options in the Nikon Z 9

Focus Modes (4):

  • AF-S (Single)
  • AF-C (Continuous)
  • AF-F (Full-time, video only)
  • MF (Manual focus)

AF-Area Modes (8+):

  • Pinpoint AF
  • Single-Point AF
  • Dynamic-Area AF (S, M, L)
  • Wide-Area AF (S, L, C1, C2 custom shapes)
  • 3D-Tracking
  • Auto-Area AF

Subject Detection (6):


Example: Birds in Different Environments

  • Bird in an open sky: AF-C + Dynamic-Area AF (L) + Bird detection
  • Bird in dense foliage: AF-C + Single-Point or Pinpoint AF + Bird detection (or Off, relying on contrast-based focus)

The settings change drastically depending on context. That’s the power—and challenge—of the Z 9.

Cautions: Subject Detection Using “Birds”

  • Subject detection may not perform as expected if:
    • The subject’s face is too large or small relative to the frame,
    • The subject’s face is too brightly or dimly lit,
    • The subject’s face or eyes are obscured by a feather or the like,
    • The subject’s face and eyes are of similar colors, or
    • The subject moves excessively during shooting.
  • The camera may display a border around subjects that are not birds but that resemble them. If the camera often mistakenly detects subjects other than birds, changing to an AF-area mode with smaller focus points may improve focus performance.
  • Flickering is more likely to occur if photos are taken under fluorescent, mercury-vapor, or similar lighting than in other environments.
    • Selecting [ON] for [Photo flicker reduction] in the photo shooting menu reduces flickering effects.
    • If there is no flickering, we recommend selecting [OFF] for [Photo flicker reduction] in the photo shooting menu.
  • The light from the AF-assist illuminator may adversely affect some birds’ eyes; select [OFF] for Custom Setting a12 [Built-in AF-assist illuminator] when using autofocus.
  • “Birds” cannot be selected as a subject detection option for [Auto capture] in the photo shooting and video recording menus. When taking pictures of birds, choose auto or animals as the subject type.

Quick Wildlife Cheat Sheet

SceneRecommended AF Setup
Bird in open skyAF-C + Dynamic-Area AF (L) + Bird detection
Bird among foliageAF-C + Single-Point/Pinpoint AF + Bird detection (or Off)
Portraits (people)AF-C + Wide-Area AF (S/L) + People detection
Vehicle in motionAF-C + 3D-Tracking or Wide-Area AF (C1) + Vehicle detection
Complex actionAF-C + 3D-Tracking or Auto-Area AF + Auto subject detection

Mastering Sports Autofocus with the Nikon Z 9

If wildlife autofocus is challenging, sports photography takes it up another notch. For good reason, Nikon even provides a dedicated technical guide for Z 9 sports autofocus. In sports, where action is fast, unpredictable, and often blocked by other players, you must optimize every AF setting to keep up.


Baseline Sports Settings

  • Focus Mode: AF-C (Continuous AF)
  • AF-Area Mode:
    • 3D-Tracking (best for individual athletes)
    • Dynamic-Area AF (S) (best for team play with crowded fields)
  • Subject Detection: Auto (lets the camera choose humans/vehicles)
  • Custom Tweaks:
    • a1 (AF-C priority): Release
    • a3 (Lock-on): Blocked-Shot Response = 2, Subject Motion = Steady
    • a9 (Focus mode restriction): Limit to Continuous AF

Dialing in by Sport

SportRecommended Setup
SoccerDynamic-Area AF (S) or Wide-Area AF (C1) — helps isolate players in a crowded field
Sprints3D-Tracking or Wide-Area AF (C1, wide) — keeps one runner locked in
MarathonsDynamic-Area AF (S), lock-on = 3, motion = Steady
SwimmingWide-Area AF (C1 small) or Dynamic-Area AF (S) — avoids focus jumping to splashes
Table Tennis3D-Tracking or Wide-Area AF (C1) — helps avoid net interference
Motor Sports3D-Tracking or Wide-Area AF (C1 wide), subject detection = Vehicle

Bringing It All Back to Storytelling

Whether you’re photographing wildlife or athletes, the Nikon Z 9 is not just a better tool—it’s a smarter, more adaptable one. But mastery requires intentionality. The settings that give you tack-sharp eyes on a bird in flight will not serve you as well courtside at a basketball game. Learning which autofocus combinations work best for your story takes your images from “good” to “magical.”

As I teach in storytelling workshops, the right tools, used with purpose, elevate every story. The Z 9 gives us the freedom to adapt—our job is to choose wisely.

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Why Every Business Needs Professional Team Photos and Headshots

Reading Time: 4 minutes

I recently had the privilege of photographing the Edward Jones office team in Forest City, NC. We created an outdoor team photo and indoor headshots, giving them a consistent and polished look for their website, marketing, and client communications.

If you’re wondering whether it’s worth investing in professional photos for your team, here are a few reasons why it matters:

Poe Wealth Management Group Edward Jones

Why Team Photos and Headshots Are Important

  • First impressions count – Your website and marketing materials are often a potential client’s first interaction with your brand. Professional photos make you look approachable, credible, and trustworthy.
  • Consistency builds brand strength – Matching headshots and coordinated team images give your brand a cohesive, professional presence.
  • People connect with people – Clients want to know who they’re working with, and strong headshots and team photos help put a face to the name.
  • Recruitment and retention – High-quality team photos communicate professionalism, making your business more appealing to clients and potential employees.
  • Longevity and flexibility – Good photos can be used across multiple platforms: websites, LinkedIn profiles, press releases, email signatures, and internal communications.

How We Approached the Edward Jones Session

For this session, we started outdoors to capture the team together in natural light, providing a warm and welcoming group portrait. Then we moved inside for headshots. Edward Jones has brand standards call for a solid grey background, so we matched that for a clean and professional look. Each team member now has a consistent headshot that aligns perfectly with the Edward Jones brand.

How to Prepare Your Office for a Photo Session

When I come to photograph your team, a little preparation goes a long way. Here are some tips (pulled from my Headshot Guide) to make the process smooth and stress-free:

  1. Coordinate wardrobes – Choose solid colors or simple patterns. Avoid busy prints or logos (unless it’s your company logo).
  2. Grooming matters – Encourage your team to have hair and makeup done so that they look like themselves on their best day. Simple touches like a haircut or beard trim make a big difference.
  3. Be mindful of accessories – Jewelry, scarves, and ties should complement rather than distract.
  4. Stay hydrated and rested – A good night’s sleep shows in your face.
  5. Plan timing – Schedule enough time so no one feels rushed. This ensures relaxed, natural expressions.
  6. Think about location – For team photos, we can shoot inside or outside depending on the look you want. Indoors gives consistency; outdoors can feel more casual and approachable.
  7. Communicate with your team – Let everyone know what to wear, when to arrive, and what to expect.

Professional team photos and headshots are more than just pictures—they invest in how your business is perceived. Whether you’re updating your website, refreshing LinkedIn profiles, or simply wanting your team to look their best, I’d love to help craft images that represent your brand well.

Ready to update your team’s look? Let’s talk about scheduling your next session.

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Authenticity Is a Lie. Consistency Is Your Brand’s Promise.

Reading Time: 3 minutes

You might be told that “being authentic” is the key to winning hearts—but Seth Godin flips that on its head. In his view, authenticity isn’t the goal. Consistency is. Absolute professionalism is doing what you promise—even when you don’t like it.

What Seth Says

As Seth writes: “We call a brand or a person authentic when they’re consistent, when they act the same way whether or not someone is looking… Showing up as a pro and keeping promises. Even when you don’t feel like it. Especially when you don’t.” Seth’s Blog

Another piece puts it bluntly: “No one wants your authentic voice. They want your CONSISTENT voice… Consistency is the way forward… We make a promise, and we keep it.” Medium

And on a similar note: “I think this pitch that you should be authentic is baloney… If they’re having a bad day, you don’t want them to do a bad job. You want them to be consistent.” MickMel

What This Means for Professionals

This isn’t an excuse to fake your brand or be inauthentic. On the contrary, true professionalism is about delivering what you promise, day in and day out, regardless of your mood or circumstances. You align what you provide with what people expect, building trust.


Examples (In the Style of Seth)

  1. The Wedding Photographer
    • Promise: Deliver beautifully lit, deeply emotive images.
    • Reality Check: It’s pouring rain, the ceremony is delayed, and the bride’s stressed.
    • Consistency Over Authenticity: You still light the scene well, tell the story through your shots, and deliver the same glowing collection you always do—no matter what.
  2. The Corporate Headshot Session
    • Promise: Crisp, professional-looking headshots with approachable warmth.
    • Reality Check: You’re exhausted, the lighting gear malfunctions, time’s tight.
    • Consistency Over Authenticity: You still confidently direct your subject, adjust the gear deliberately, and deliver sharp, warm images that represent your client well.
  3. The Storytelling Workshop
    • Promise: Deliver an inspiring, actionable workshop in your signature upbeat style.
    • Reality Check: You’re under the weather, and your energy is low.
    • Consistency Over Authenticity: You show up prepared, run the session smoothly, and leave participants inspired—even if you’re feeling blah inside.

The casket of firefighter John Kevin Cash is carried from a Roswell Fire Department truck into Salem Baptist Church in McDonough, Georgia, for his memorial service.

Photojournalism: Where Authenticity Still Matters

Now: this is not to say authenticity is always unimportant. Take photojournalism—your work as a visual storyteller in the field. There, authenticity is essential:

  • You’re capturing real moments in real time, without staging or interference.
  • The value lies in truth, rawness, and unfiltered emotion.
  • Being “consistent” in the sense of remaining loyal to facts can sometimes conflict with the emotional neutrality required by authenticity.

So here’s the key difference:

  • In brand-building and professional services, consistency (keeping promises, delivering reliably) builds trust.
  • In photojournalism, authenticity (truth, accuracy, emotional fidelity) is the foundation of integrity.

Wrap-Up: Your Takeaway

  • Authenticity can lie to you. It’s emotional, variable, and sometimes self-serving.
  • Consistency is sacred. It turns you from an amateur to a pro, mainly when your audience depends on you.

So, as Storyteller & Brand Builder, your mission isn’t to always “be real”—to be dependable, to deliver what you promise, every time. And that’s how you build a brand that truly means something.

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Understanding Corporate Communications vs. Advertising & Marketing

Reading Time: 3 minutes

One of the biggest misconceptions I see among creatives—photographers, videographers, writers, producers, and even agencies—is the difference between corporate communications and advertising/marketing. Both are vital, but they serve very different purposes inside a brand.

Advertising & Marketing: The External Voice

When they hear “brand communications,” most people immediately think of advertising and marketing. This is the external face of the company—campaigns, commercials, social media pushes, billboards, and ads designed to capture customers’ attention and drive sales. Their audience is the consumer.

Corporate Communications: The Internal Voice

On the other hand, corporate communications is about reaching the internal audience—the employees, operators, franchisees, and leadership who live and breathe the brand every day. It’s about building alignment, buy-in, and consistency across the organization so that everyone understands what the company is doing and why it’s doing it.

If your people don’t believe in the mission, it will be nearly impossible to communicate it authentically to customers.

My Example: The Daddy Daughter Date Night

In 2009, I worked on a project with Chick-fil-A when their intranet couldn’t even support video. Instead, I used SoundSlides (an audio slideshow tool) to tell the story of an Olathe, Kansas operator who hosted a Daddy Daughter Date Night for his customers. I didn’t just capture what he did—I showed why he did it. That story inspired other operators and employees to think about how they could connect more deeply with their communities. That’s the power of internal communications.

Here’s the original piece:

Another Example: Virtual Restaurant Tours

Another project involved creating 360-degree virtual tours of new restaurant designs. Instead of hundreds of operators trying to fly in and physically walk through a new build—which was disruptive and expensive—internal communications allowed us to share the experience digitally. This gave operators insights into best practices, design improvements, and what they could implement in their locations.

Why This Matters for Creatives

If you’re pitching yourself to a brand, remember: not all storytelling work is about selling directly to customers. Internal communications often need:

  • Documentarians who can capture best practices and explain why they matter.
  • Visual storytellers who can show employees and partners what “living the brand” looks like.
  • Producers and writers who can translate company values into real-life stories.
  • Creative agencies that understand that the audience is inside the brand, not outside.
March 2020 — On just the third day of Chick-fil-A Roswell Corners’ dining room closure due to the Coronavirus outbreak, operators were already adapting by focusing entirely on the drive-thru. During the lunch rush alone, they served nearly 175 cars.

Tips for Pitching Internal Communications Work

  1. Understand the Audience—Internal communications aren’t aimed at the public. Your work will help employees, franchisees, or stakeholders understand goals, culture, and best practices.
  2. Focus on the Why—Don’t just document events. Show the motivations, values, and outcomes behind them.
  3. Highlight Efficiency & Impact—Internal comms often saves time and resources. You add extra value if you can show how your work helps scale knowledge-sharing or reduce costs.
  4. Show Examples—Share how you’ve told stories that inspire action internally. My Daddy Daughter Date Night project worked not because it was flashy, but because it was meaningful.
  5. Position Yourself as a Bridge—A brand’s external message is only as strong as its internal alignment. Position your work as the glue that keeps people connected to the mission.

Final Thought

As creatives, it’s easy to chase the glamour of big advertising campaigns. But don’t overlook the power of corporate communications. If you can help a company win the hearts of its people, you’ll strengthen the foundation that makes all external marketing more authentic and effective.

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Why Change Acceptance Matters More Than You Think

Reading Time: 2 minutes

Caption: At the close of our storytelling workshop in Tanzania, the community gathered to watch the premiere of the films created that week. For many, it was the first time they had seen their story told with such care and clarity. Even those whose lives were featured were often the most moved—because they could truly see their story and believe in its impact for the first time.

Yesterday, I was introduced to the Change Effectiveness Equation:

Q × A = E
(Quality of the solution × Acceptance = Effectiveness)

It’s a simple formula with a big truth: no matter how good your solution is, its effectiveness is multiplied—or limited—by how much people accept it.

This hit me hard as I thought about my photography, videography, and storytelling work. For over 40 years, I’ve focused on quality—crafting visuals and stories that communicate with impact. But here’s the reality: the real challenge isn’t the Q. It’s the A.


The Thomas Problem: Seeing Is Believing

In the Bible, Thomas doesn’t believe in the risen Jesus until he sees Him for himself. This, I find, mirrors what happens in business communication.

Most leaders know that storytelling works. They nod when I talk about how visuals move people more than statistics. But learning isn’t accepting. Like Thomas, they need to see it for themselves.

That’s why the most challenging part of my job isn’t creating the story—it’s helping clients accept why they need the story in the first place.


Why Acceptance Is Hard

So why is acceptance the hurdle?

  • Loss of control: Change means doing things differently, and that’s uncomfortable.
  • Fear of the unknown: Leaders worry about investing in something they can’t fully predict.
  • Comfort with the old way: Why change if bullet points and data sheets “worked” before?
  • Pride: Accepting a new way often means admitting the old way wasn’t enough.

And this doesn’t just apply to my clients. It applies to all of us as business people and freelancers. We often believe the most challenging work is delivering quality, but the hardest work is helping others accept change.


What This Means for You

If you’re a photographer, videographer, or professional communicator, here are some takeaways:

  1. Show, don’t just tell. Don’t just explain the power of your craft—demonstrate it with case studies, before-and-after examples, or stories of impact. Like Thomas, people believe what they see.
  2. Spend more time on acceptance. Expect that you’ll need to coach, teach, and persuade clients to embrace the value of what you’re offering. This is not wasted time—it’s the multiplying factor of effectiveness.
  3. Connect to their pain points. Acceptance rises when people see how your work solves a problem they feel. Speak their language, not just yours.
  4. Build trust first. People are more willing to accept change from someone they trust. Relationship-building is part of the equation.
  5. Be patient. Just because someone doesn’t accept today doesn’t mean they won’t later. Keep planting seeds.

Final Thought

Understanding the Change Effectiveness Equation is freeing. It reminds us that success isn’t just about delivering excellent quality—it’s about helping people embrace the change that quality brings.

That means showing leaders that visual storytelling isn’t just a “nice to have”—it’s the bridge between what they want to say and what their audience will actually hear.

And for you, whether you’re freelancing or leading an organization, it means recognizing that the path to effectiveness runs straight through acceptance.

When Holding On Holds You Back

Reading Time: < 1 minute

One of the biggest challenges for businesspeople — and honestly for anyone — is knowing when to let go of what’s always worked.

It’s not just hard because change is uncomfortable. It’s hard because what you’re being asked to let go of is often the very thing that built your success in the first place.

Think about Kodak. In 1975, one of their engineers created the first digital camera prototype. Kodak could have led the digital photography revolution — they invented it. But leadership feared it would cannibalize their lucrative film business, so they shelved the idea. They doubled down on film for years, betting on what had worked for decades.

By the time they fully embraced digital, the market had moved on without them. A brand once synonymous with photography found itself bankrupt and diminished. It’s sad to see a company that once defined an industry fade away, not because it lacked innovation but because it couldn’t loosen its grip on the past.

This isn’t just Kodak’s story — it’s a trap that can catch any of us. The skill, service, or system that makes you successful can also blind you to new realities. You can be so loyal to your original formula that you see change as a threat instead of an opportunity.

The hard truth? Every major leap forward disrupts something you already do well. Survival and growth often require the courage to let go of what’s “always worked” to embrace what will work next.

Don’t let what got you here keep you from what’s next.

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The “Why” Behind the Photograph: Lessons from Historic Images

Reading Time: 3 minutes

This is my favorite photograph by my mentor, Don Rutledge. I love it because the family’s eyes are not on Don’s camera, but on the missionary— their friend—standing just behind him. That simple detail speaks volumes about trust, relationship, and the deeper story behind the lens.

My friend and fellow photojournalist Martin Smith-Rodden recently asked, “What are your favorite historically significant photographs—and why?” This question sent me down a rabbit hole of reflection, not just about which images have shaped history but also about the deeper question: why we make these images in the first place.

Martin’s focus is the “why” as much as the “what” or “when,” and that resonates deeply with me. If we don’t understand the purpose behind our photographs, we’re just making pretty pictures without impact.


Seeing War for the First Time

In Shooting War: Photography and the American Experience of Combat, Susan Moeller reminds us how much the public’s view of war was controlled for decades:

“The importance of editorial decisions in the makeup and layout of a photo-essay cannot be overstated.”

For much of U.S. history, the images the public saw from war were carefully curated, often showing heroism and victory, rarely the cost. It wasn’t until the 1960s, during Vietnam, that Americans were confronted with images of their soldiers injured or dying. That visual truth changed public perception in ways words alone never could.


The Power to Shape Memory

Vicki Goldberg, in The Power of Photography, captures this duality perfectly:

“Photographs change nothing—but spread their influence everywhere.”

Photographs don’t topple governments by themselves. But they can crystallize a moment, amplify injustice, and become part of a collective memory that slowly pushes culture to shift.


Influencers Before Social Media

Before Instagram and TikTok, photographers could still move audiences—if they had the right platform. My mentor, Don Rutledge, was one of them. He spoke at the Atlanta Photojournalism Seminar four times, helped secure other world-class speakers, and influenced countless photographers. His 1970s photo story of a poor Mississippi farmer earned praise and sparked conversation in an era before “viral” was even a word.


When Access Is the Story

Some photographs are even more profound when you understand what it took to get them. Take William Allard’s National Geographic cover of an Amish boy holding a guinea pig. The photo is beautiful, but the real power comes when you realize the trust it took to be welcomed into a community that shuns typical cameras.


The Personal Project Effect

Some of the most powerful images come from personal projects when a photographer is deeply invested in the story. Eugene Richards’s work is almost entirely in this vein. W. Eugene Smith’s haunting image of the Minamata mother bathing her mercury-poisoned daughter remains one of the most affecting photographs ever made.


Accidents and Aftermath

Sometimes a photograph changes history almost by accident. Eddie Adams’s famous execution photo of a Viet Cong prisoner wasn’t staged—it was simply the right (or terrible) moment, captured without knowing it would become iconic.

And sometimes the original intent flips. Many lynching photographs in America were taken by white onlookers, printed as celebratory postcards. Today, those same images stand as damning historical evidence of racial terror.


The Real Question for Young Photojournalists

You can find countless examples of images that have impacted culture. But the deeper question for any young photojournalist is: Why are you doing this?

For me, the answer has never been to glorify the powerful. The stories I feel compelled to tell are of the everyday person struggling to be seen, often because those with wealth and influence refuse to pay honest wages to those whose labor sustains them.


Suppose you know your “why,” your photographs will carry more than just pixels. They’ll have purpose. And that’s what makes an image worth remembering.

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Finding Rhythm in Life: How Playing an Instrument Can Keep You Positive

Reading Time: 2 minutes

Sometimes life throws you into a rut. The kind where your mind starts circling the same thoughts repeatedly, and you feel stuck. This year’s latest season of Professor T unexpectedly hit me. The brilliant but often socially awkward criminology professor plays the drums in the show, not to become a rock star, but because his therapist suggested it as a form of therapy. It’s not about the notes; it’s about the rhythm, the release, and the mental reset.

That storyline resonated with me. Last July, when my uncle Knolan Benfield passed away, I found myself in a similar place of needing a healthy outlet. Uncle Knolan had been a big part of my life, and when he died, I inherited his trumpet. Picking it up again brought back memories of when I used to play regularly. I also bought a flugelhorn because of the warm, mellow tone it calls to me.

Now, I keep the horn within arm’s reach. If I’ve been working on the computer for hours, I’ll take a short break and play. Just a few minutes of music can reset my mind. Making sound—focusing on breathing, embouchure, and melody—pulls me out of work mode and grounds me in something tangible and joyful.

But music wasn’t my only therapy. Since losing my uncle, I’ve also gotten serious about the gym. In 2025 alone, I’ve done 117 thirty-minute workouts so far. It’s not about chasing a number on the scale but building resilience. Exercise and music together have helped me stay optimistic, so that no matter what comes, I’m looking for ways to move forward rather than letting stress take over.

Tips for Staying Positive as a Creative (Even When Life Gets Stressful)

Whether you’re a musician, photographer, writer, or artist, staying emotionally steady is critical. Here are a few practices that have worked for me:

  1. Find a creative outlet just for you.
    Don’t worry about making it perfect or sharing it online. Play an instrument, paint, dance—whatever pulls you into a different mental space.
  2. Move your body daily.
    Exercise doesn’t have to be extreme. Even a 30-minute walk or light workout can reduce stress and boost mood.
  3. Break up your workday.
    Step away from screens and do something physical or creative to reset your brain before returning to the grind.
  4. Practice gratitude daily.
    Even on tough days, note at least one thing you’re thankful for. It helps shift your mindset toward the positive.
  5. Surround yourself with encouraging voices.
    Spend time with people who help you see solutions, not just problems.
  6. Accept that stress will come, but it doesn’t have to control you.
    Have a “go-to” activity (music, exercise, journaling) that helps you process and release tension.
  7. Invest in your passions, even when life is busy.
    If something brings you joy, make room for it. It’s not indulgence—it’s maintenance for your mental health.

The trumpet, flugelhorn, and a good gym session have become tools, not just hobbies. They remind me that I can choose rhythm, movement, and optimism even when life is stressful.

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The Wealth of Pursuing Your Calling

Reading Time: 2 minutes

I’ve known a lot of photographers who chased assignments that paid the most, and I’ve known others who chased stories that mattered most. Dave LaBelle is one of those rare people who reminds me that wealth isn’t measured in currency — it’s measured in the lives you touch.

Dave LaBelle shared today on our Zoom meeting for The Story Thread that he decided money would not be his main goal in life. Instead, he committed to “seek first the kingdom of God” — putting faith and purpose before pursuing income. His tools were simple: a camera, a pen, and believing that his gifts were meant to serve others.

Listen to Dave here:

Dave’s words challenge one of our culture’s loudest messages: “Make as much money as possible — then you’ll be secure.” Instead, he shows the freedom and joy that come when you reverse that — focus on purpose and trust provision to follow.

This choice meant turning down specific opportunities, running a blog without ads, and measuring relationship success rather than revenue. And yet, he calls himself “one of the most successful people” he’s ever met. Why? Because he has always had enough. Enough to eat. Enough to live. Enough to keep creating.

When we choose our calling over the chase for cash, we often discover something surprising — provision shows up. The right connections appear. The bills get paid. And the work we produce matters.

Practical Takeaway:

  1. Define your priority. Money will take that spot by default if you don’t know what comes first.
  2. Use your gifts to serve. Your talents are meant for more than your gain.
  3. Trust provision. Security often comes when we stop obsessing over it.
  4. Measure wealth differently. Relationships, impact, and legacy often outlast financial success.

Closing:
Dave reminded me — and I hope this reminds you — that the real reward of pursuing your calling is a life that feels full, not just a wallet that looks full. And if you can grasp this truth early, you’ll be rich in the most critical ways.

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Don’t Just Show Up: Why Preplanning Makes or Breaks Your Next Shoot

Reading Time: 3 minutes

One of the biggest myths in photography and video work is that the magic happens when you hit record or click the shutter.

But after more than 40 years behind the camera, I can tell you—the magic happens before the shoot begins.

Whether I’m shooting for a brand or nonprofit or capturing stories on the mission field, every successful visual story starts with planning. That separates a memorable, high-impact story from just a collection of clips or snapshots.

Start With the End in Mind

Before anything else, ask this question:
How will these photos or videos be used?

Are they going to live on social media?
Played on a big screen during a donor gala?
Embedded in an email campaign or printed in a glossy magazine?

Understanding the audience and the delivery format is key. If the video is going to be seen on mobile devices, you’ll shoot and frame differently than if it’s on a 30-foot screen in a ballroom.

Knowing the platform helps you frame the story correctly—literally and figuratively.

What’s the Purpose?

Before you make a shot list, define the purpose.

Is this video meant to recruit volunteers? Raise funding? Celebrate a team milestone?

Once you know the “why,” everything else flows from there. That purpose becomes your creative compass. A shot list is helpful, especially for capturing all those extra details—like group shots or signage—but it should serve the purpose, not replace it.

Why a Walkthrough (or a Preplanning Meeting) Is Gold

If the shoot is happening at a new location or for a new client, ideally you’d do a walkthrough of the space. You’d look at the light, sound, traffic flow, and where you can (and can’t) be during key moments.

But let’s face it—that’s not always possible.

A thorough pre-event call or planning meeting is necessary if a walkthrough isn’t realistic. That’s where you uncover all the hidden landmines:

  • “We want drone shots…but it’s in a no-fly zone.”
  • “We’d love shots of both the VIP room and the general session—simultaneously.”
  • “Can you get footage of us setting up at 5:30 AM?”

You need to know these things before showing up with a single camera bag.

Without Planning, You May Not Have the Right Gear

Have you ever shown up and realized you needed a long lens for the stage shots but only brought your 24-70mm?
Or assumed you’d have access to AC power, but the lights need battery packs?
Or did you bring your gimbal but forget the mounting plate?

Preplanning helps prevent these failures. Without it, you’re guessing—and guessing leads to missed shots.

A Timeline is Everything

A run of show is one of the best tools a client can give you. It outlines when things are happening and where you need to be.

Even better? A simplified timeline for you that highlights where you need to be, and when, based on the shots you’re expected to deliver.

Sometimes, preplanning reveals moments when you’d have to be in two places at once. That’s your cue to say:

  • “We’ll need to move one of those to another time.”
  • “You’ll need a second shooter,” or
  • “We can’t promise to cover both unless something gives.”

You don’t want to be negotiating that in the middle of the event.


Top 5 Mistakes You Avoid with Preplanning

  1. Being under-equipped – No gaffer tape, insufficient memory cards, wrong lenses? Planning prevents it.
  2. Missing key moments – If you don’t know what matters most to the client, you may not be there when it happens.
  3. Inconsistent lighting/sound – Scouting ahead helps you anticipate lighting or audio issues you can’t fix in post.
  4. Double-booking your time – Planning reveals when you’d need to be in two places simultaneously.
  5. Client disappointment – You captured beautiful shots, but not the ones they needed. Purpose and planning prevent that.

Preplanning Checklist for Any Photo/Video Shoot

Here’s a quick checklist I use and recommend to every visual storyteller:

  • Define the audience: Who will see this? How?
  • Know the purpose: What is this content meant to accomplish?
  • Scout the location (or get photos/videos if you can’t be there)
  • Review the run-of-show or schedule
  • Schedule a pre-planning meeting with the client
  • Build your shot list (based on purpose + extra requests)
  • Confirm permissions (location access, photo releases, FAA clearance if flying a drone)
  • Check gear list against what’s needed (cameras, lights, audio, backups)
  • Prep for backups: cards, batteries, backup body or audio recorder
  • Identify possible “problem moments” (low light, loud environments, tight turnaround)
  • Prep your delivery timeline and process (how soon do they need the edits?)

Bottom line:
Your camera doesn’t create the story—you do.
And that story doesn’t begin on the day of the event. It starts with a conversation, a purpose, and a plan.

Want to make your next story your best one yet?
Start early. Plan well. And walk in confident that you’re ready to tell a story that moves people.

More Than BBQ: The Story Behind the Slopes Video

Reading Time: < 1 minute

This 30-second video for Slopes BBQ may have been designed to play during high school games on the jumbotrons around Roswell, Georgia, but it’s more than just a quick commercial.

Angel, the owner of Slopes BBQ, reached out and asked if I could create a video for those in-game sponsor moments. Last year, he used the restaurant’s logo while they thanked the local businesses. But this year, he noticed other sponsors running full videos and wanted to stand out.

At first, the idea was simple: a quick flyover with a drone showing the restaurant’s location.

But when we sat down to talk, I asked him, “What else could we show? What do people love about Slopes?” That question opened the door to a bigger story.

I wrote the script, coordinated the voiceover, selected music that matched the tone, and shot both aerial and interior footage. I filmed the drone shots first to establish where the restaurant is in Roswell, then came back a couple more times to capture the kitchen in action and the people who fill the place with life.

This video isn’t just about barbecue. It’s about a place that holds a history and a community. It’s where friends meet, families gather, and traditions are passed across the table.

Here’s the final result. You might see it pop up at a Roswell football game soon—but I’m excited to share it with you here first:

Thanks again to Angel and the Slopes team for trusting me to tell their story.

If your business is ready to go beyond the logo and tell a story that connects—especially in a world of distractions—I’d love to help.

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