Over the past few years, I’ve walked alongside many of you through conversations, workshops, and stories shared under the name FOCUS. That space was born from a desire to gather with like-minded storytellers, visual creatives, and communicators who want to grow, encourage each other, and ultimately sharpen our craft for something bigger than ourselves.
But like any good story, the journey evolves.
Today, I’m excited to share a fresh chapter: FOCUS is now The Story Thread.
Facebook Group Page
Why the Change?
The word FOCUS served us well. It spoke to clarity, direction, and the intentionality we all aim for in our work. But as our conversations have deepened, I noticed a common thread—no pun intended—running through it all: story.
Whether you’re behind a camera, writing copy, coaching a nonprofit team, or working with missionaries on the field, we’re all chasing the same thing. This meaningful story connects people to purpose.
The Story Thread reflects the heartbeat of what we’ve been doing all along. It’s a space for those who don’t just want to create content, but who want to weave stories that matter — stories that bring clarity, stir compassion, and move people to action.
My Journey to This Point
As a storyteller and brand builder working with nonprofits, Christian ministries, and businesses around the globe, I’ve seen firsthand how powerful stories can be when handled with care. But I’ve also seen how isolating the creative journey can feel. Many of us do this work solo—wearing all the hats, figuring things out as we go, and sometimes wondering if we’re making a difference.
That’s why I created this community in the first place.
This name change isn’t just cosmetic. It’s a recommitment to what I hope The Story Thread becomes—a space where people who care about story, truth, and transformation can link arms and grow together.
You’re Invited: The Story Thread Zoom Call
When: May 9, 2025, 10:00 am – 11:00 am EST
Where: Zoom (email me for the link)
What to Expect:
- Introduction to The Story Thread
- A chance to share where you are in your own creative/storytelling journey
- A discussion around future topics and how we can support each other
- Open Q&A
This isn’t just a meeting — it’s the start of a conversation I hope will continue in many directions. Whether you’ve been part of the community for a while or this is your first time hearing about it, you’re welcome here.
If something lights up inside you when you hear “purposeful storytelling,” or you’re hungry for a place where your creative faith and calling intersect, The Story Thread was created with you in mind.
Let’s explore where this can go together.