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Author: Stanley Leary

Most companies know the value of a good story, but do not know how to tell their own story. Leary has a process to find and tell stories that communicate how they change lives, so that their companies grow again. Some of his clients include Chick-fil-A, Newell-Rubbermaid, Coke, Georgia Tech, and The Carter Center. Leary’s work has taken him across the United States and beyond — to Chile, Peru, Burkina Faso, Canada, France, Ghana, Guatemala, Haiti, Honduras, Mexico, Nicaragua, Portugal and Romania. The experiences of this award-winning communications allow him to engage audiences with storytelling that builds organization’s brand. His U.S. clients find that ability translates into making their messages cross-culturally relevant with diverse American audiences and within the mainstream media. Prior to forming his own company, Leary worked on staff for The Hickory (N.C.) Daily Record and theCOMMISSION magazine in Richmond, VA. For nine years he was on staff with PR team at Georgia Institute of Technology, Atlanta, Ga. Leary is also a teacher. He enjoys sharing his expertise with others. He has taught storytelling and brand building at Grady College of Journalism and Mass Communication, University of Georgia, Athens, Ga.; The University of the Nations, Kona, Hawaii; Reinhardt College, Waleska, Ga.; Berry College, Rome, Ga.; Portfolio Center, Atlanta, Ga.; and Dallas (Texas) Baptist University. He also has been a guest lecturer at World Journalism Institute, Washington, D.C.; Southwestern Photojournalist Conference, Fort Worth, Texas; Art Institute of Atlanta, Ga.; American Society of Media Photographers. Atlanta (Ga.) Chapter; and the Southeastern Photographic Society, Atlanta Ga. Clients often contract him to teach their staffs to become more visually effective in building their brand. Leary lives in Roswell, Ga., holds degrees in social work and communications, and is married to Dorie Griggs. They have three children.
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Importance of signature in emails

Importance of signature in emails

by Stanley LearySeptember 9, 2014September 1, 2025

Most email programs let you create a signature that, by default, will put all the essential information people need to stay in touch with you at the bottom of the email. Important content for a…

We are persuaded by reason, but we are moved by emotion.

We are persuaded by reason, but we are moved by emotion.

by Stanley LearySeptember 8, 2014August 9, 2026

Fuji X-E2, 55-200mm, ISO 6400, ƒ/4.8, 1/420 I have a few friends who have bipolar disorder. My heart breaks for people dealing with clinical depression. We even lost Robin Williams to this powerful, mind-altering condition.…

Shooting 11 assignments in 4 1/2 hours

Shooting 11 assignments in 4 1/2 hours

by Stanley LearySeptember 5, 2014September 1, 2025

  Nikon D4, 14-24mm, ISO 4000, ƒ/7.1, 1/100 It is widespread when I call photo assistants to tell them I am unsure about what we are doing today. For example, we may be setting up…

Underexpose a scene and flash just the subject

Underexpose a scene and flash just the subject

by Stanley LearySeptember 3, 2014September 1, 2025

Nikon D4, 14-24mm, ISO 11400, ƒ/10, 1/100—off-camera flash using the Neewer TT850 flash & Neewer 433MHz Wireless 16 Channel Flash Remote Trigger with flash at 1/128 Power You want your photos to pop, then light…

Love the Nikon D4 & Sigma 120-300mm f/2.8 DG OS HSM for Football

Love the Nikon D4 & Sigma 120-300mm f/2.8 DG OS HSM for Football

by Stanley LearyAugust 31, 2014September 1, 2025

Nikon D4, Sigma 120-300mm f/2.8 DG OS HSM w/ Sigma 2x, ISO 36204, ƒ/5.6, 1/2000 There are a few things that are fundamental technical aspects of a fantastic sports photo: Well exposed In focus Sharp…

ISO 51200 & 25600 with Sigma 120-300mm on Nikon D4

ISO 51200 & 25600 with Sigma 120-300mm on Nikon D4

by Stanley LearyAugust 29, 2014September 1, 2025

Nikon D4, Sigma 120-300mm f/2.8 DG OS HSM w/ Sigma 2x, ISO 51200, ƒ/5.6, 1/2000 Chick-fil-A Kickoff Last night I had the privilege to shoot the Chick-fil-A Kickoff Game between Ole Miss and Boise State. Ole…

Freelance Professional Photographers: Your Spouse is THE KEY to success

Freelance Professional Photographers: Your Spouse is THE KEY to success

by Stanley LearyAugust 27, 2014May 10, 2026

My parents, David and Bonita, when they were dating Growing up, I watched my parents support one another. We hear that children do better when raised in a two-parent home. Children raised in intact married…

Seeing the light vs Creating the light

Seeing the light vs Creating the light

by Stanley LearyAugust 25, 2014September 1, 2025

Fuji X-E2, 18-55mm, ISO 6400, ƒ/4, 1/500 Are you impressed with my photo of Jack Sparrow? The way you get this photo is no different than shooting any concert tour or theater production. Set the…

Silhouette AND Reveal @ The College Football Hall of Fame Grand Opening

Silhouette AND Reveal @ The College Football Hall of Fame Grand Opening

by Stanley LearyAugust 23, 2014September 1, 2025

Nikon D4, 14-24mm, ISO 100, ƒ/8, 1/200—off-camera flash using the Neewer TT850 flash & Neewer 433MHz Wireless 16 Channel Flash Remote Trigger With Flash at Full Power Nikon D4, 14-24mm, ISO 100, ƒ/8, 1/200 NO…

Are you a Br’er Rabbit Storyteller working with nonprofits?

Are you a Br’er Rabbit Storyteller working with nonprofits?

by Stanley LearyAugust 19, 2014January 23, 2026

Project Gutenberg's Uncle Remus and Brer Rabbit, by Joel Chandler Harris I grew up listening to Uncle Remus's stories about Br'er Rabbit. In case you are not familiar with the character, Br'er Rabbit is a…

Photographers do you finish strong everytime or just when you are inspired?

Photographers do you finish strong everytime or just when you are inspired?

by Stanley LearyAugust 17, 2014November 3, 2025

Lisbon, Portugal [Fuji X-E2, 18-55mm, ISO 6400, ƒ/2.8, 1/50] My friends often mention two photographers when discussing the types of photographers out there. One is my friend Ken Touchton, and the other I will not…

Storytellers know thy purpose

Storytellers know thy purpose

by Stanley LearyAugust 15, 2014September 1, 2025

The shortest distance isn't always the best route Know Thyself “He who knows others is wise; he who knows himself is enlightened.” ― Lao Tzu We are familiar with the saying to "Know Thyself" because…

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