Hawker – a person who travels around selling goods, typically advertising them by shouting.
Fixer – A fixer is a person who carries out assignments for someone else or who is good at solving problems for others. The term has different meanings in different contexts. In British usage the term is neutral, meaning “the sort of person who solves problems and gets things done.”
I have always been a fixer. I am a fixer. I like problems, and I like puzzles, and I like to help people, so I have been a fixer, and I have always been an educator.Tabatha Coffey
I feel like Tabatha says what I believe about myself so well. Just the other day a college student came and stayed with us. He had an event to go to the next day in our town.
While we were sitting around he pulled out his Macbook Pro and then pulled out a separate keyboard and mouse. I asked why he was using the keyboard.
His track pad and keyboard were no longer working. He was a poor student and before he left our house I had the track pad and mouse working again. It was my mission to solve his problem.
Become a fixer, not just a fixture.Anthony J. D’Angelo
Sometimes you need to be a Hawker, because you cannot find anything to fix for others. Hawking is then a matter of telling people the skills you have to fix things that they have forgotten to mention to you.
The problem is if you just see yourself as a Hawker you cannot become the Fixer. You are too busy Hawking.
Spend a lot of time talking to customers face to face. You’d be amazed how many companies don’t listen to their customers.Ross Perot
I would change that quote to “Spend a lot of time asking questions and listening to customers face to face.”
Your questions should not be “do you have photography needs,” but rather what keeps you up at night? What are the largest problems your customers are struggling with today? How is that different than a few years ago?
Get to know their business, not just looking for how they can use your business. Sometimes the best way to build a client is to refer them to someone else for something you don’t do, but someone you know does really well. They will remember you.
While there are times you may need to be a Hawker, spend most of your time trying to be a Fixer.