Reading Time: 2 minutesCaption: Stanley Leary teaches studio lighting in the School of Photography in Kona, Hawaii. [photo by: Dennis Fahringer] If
When Photographers Help Each Other Out: Ethics & Best Practices
Reading Time: 2 minutesCaption: Straight from Tel Aviv to ATL, Israeli comedian Yohay Sponder brought the house down with his sharp, witty,
Do You Really Need That New Camera? Here’s How I Decide When to Upgrade
Reading Time: 3 minutesEvery time a camera company releases a new model, the internet goes crazy. The reviews start flooding in, YouTube
The Unseen 25%: What Freelancers Spend Their Time Doing
Reading Time: 2 minutesThe past few days have been a bit of a reality check, and if you’re freelancing or running your
When Stress Sneaks In: How to Spot It, Own It, and Move Forward
Reading Time: 3 minutesThis morning, I made a simple mistake in Quicken—one of those errors where you realize it just a second
Smart Shooting: How I Use GPS and Face Recognition to Add Value for Clients
Reading Time: 2 minutesAs a storyteller and brand builder, I’ve found that embedding GPS data and utilizing facial recognition in my photography
Why the Words We Use Matter More Than Ever
Reading Time: 3 minutesPhoto Caption: David and Tami Woods are beginning a new chapter in Bobo, Burkina Faso—and they’re not doing it
Why I Shoot RAW: It’s All About the Latitude
Reading Time: 2 minutesWhen people ask me why I still shoot in RAW instead of JPEG or TIFF, I smile and say,
Why Human Storytellers Still Matter in an AI World
Reading Time: 2 minutesEverywhere you turn, someone’s talking about how AI is changing everything—from writing scripts to editing videos and even generating
Honoring the Heart of Healthcare – National Nurses Day
Reading Time: 3 minutesRose Nantonah, a nurse, is setting up an IV with a child patient at the Baptist Medical Center in
When Words Aren’t Enough: Why Music and Photography Let My Soul Speak
Reading Time: 2 minutesFor as long as I can remember, words have never quite been enough. They often come out tangled, too
The Power of Patterns: How Autism Shapes My Life as a Storyteller and Brand Builder
Reading Time: 2 minutesPhoto by Dennis Fahringer If you’ve ever worked with me, you know I’m constantly learning. That’s not just a
Big News: FOCUS Has a New Name — Welcome to The Story Thread
Reading Time: 2 minutesOver the past few years, I’ve walked alongside many of you through conversations, workshops, and stories shared under the
The Power of Consistent Messaging: Breaking Through the Noise with Storytelling
Reading Time: 3 minutesEvery face tells a story. Consistent, human-centered storytelling cuts through and connects in a world overwhelmed by noise. It’s
The Importance of Storytelling in Building Relationships with Your Audience
Reading Time: 4 minutes“People don’t buy what you do; they buy why you do it. And what you do simply proves what
Story First: Why Strategy Beats Speed Every Time
Reading Time: < 1 minuteOne of the most common conversations I have with clients starts with this: “We need a quick video.”or“Can