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Tag: Business of Photography

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Why Strategy Begins with Story: Rethinking How Companies Create Real Impact

Why Strategy Begins with Story: Rethinking How Companies Create Real Impact

by Stanley LearyOctober 7, 2025October 7, 2025

Paul Tiendeno studies at the theology school in Koudougou, Burkina Faso, where being strategic means preparing pastors for ministry and daily life. Alongside their theological training, students learn farming skills from Clarence Lance [in red…

Behind the Scenes – Crafting Slopes BBQ’s Catering Video

Behind the Scenes – Crafting Slopes BBQ’s Catering Video

by Stanley LearyOctober 3, 2025October 4, 2025

When showcasing a business like Slopes BBQ, it’s not just about showing food—it’s about telling a story. For this latest catering video, I wanted viewers to feel the warmth, hospitality, and mouthwatering flavors that Slopes…

Why Realtors Need Real Headshots — Not Just an AI Filter

Why Realtors Need Real Headshots — Not Just an AI Filter

by Stanley LearySeptember 20, 2025September 20, 2025

The most successful realtors know that photography is about branding. It is one of the most important ways a realtor establishes themselves and determines who is attracted to that brand. Your headshot isn’t just a…

The Power of Community Gatherings

The Power of Community Gatherings

by Stanley LearySeptember 15, 2025September 15, 2025

This weekend, I photographed the 2nd Annual Heroes, Hummers & Hops, hosted by the Roswell First Responders Foundation at From the Earth Brewing Company. The afternoon was filled with incredible food, craft beer, live music,…

When Business Slows, Storytelling Can Help You Stand Out

When Business Slows, Storytelling Can Help You Stand Out

by Stanley LearySeptember 4, 2025September 11, 2025

This photo is captivating because of the moment the flame touches his tongue. Anticipation hooks the viewer—what will happen next? That’s the same power great visuals bring to storytelling: they stop people in their tracks…

Why We All Need to Think About Portraits Before It’s Too Late

Why We All Need to Think About Portraits Before It’s Too Late

by Stanley LearySeptember 2, 2025September 8, 2025

Knolan “Uncle Brother” Benfield, remembered for his warmth, leadership, and lifelong passion for photography, is pictured here in a candid moment that reflects his approachable spirit. Though not a formal portrait, this image was chosen…

From Field to Frame: My New Captioning System for Sports Shoots

From Field to Frame: My New Captioning System for Sports Shoots

by Stanley LearyAugust 31, 2025September 8, 2025

Fourth quarter — No Huddle-Shotgun: South Carolina Gamecocks quarterback LANORRIS SELLERS (16) rushes left for a 16-yard gain, shaking off a tackle by Virginia Tech Hokies linebacker MICHAEL SHORT (30) to reach the VAT 40,…

Why Every Business Needs Professional Team Photos and Headshots

Why Every Business Needs Professional Team Photos and Headshots

by Stanley LearyAugust 25, 2025September 4, 2025

I recently had the privilege of photographing the Edward Jones office team in Forest City, NC. We created an outdoor team photo and indoor headshots, giving them a consistent and polished look for their website,…

Authenticity Is a Lie. Consistency Is Your Brand’s Promise.

Authenticity Is a Lie. Consistency Is Your Brand’s Promise.

by Stanley LearyAugust 21, 2025September 4, 2025

You might be told that “being authentic” is the key to winning hearts—but Seth Godin flips that on its head. In his view, authenticity isn’t the goal. Consistency is. Absolute professionalism is doing what you…

Understanding Corporate Communications vs. Advertising & Marketing

Understanding Corporate Communications vs. Advertising & Marketing

by Stanley LearyAugust 20, 2025September 4, 2025

At the grand opening of Ross Cathy’s Chick-fil-A in Columbus, Georgia, surrounded by fellow operators and supported by his father, Dan Cathy, and grandparents, Truett and Jeanette Cathy, the founders of Chick-fil-A. One of the…

When Holding On Holds You Back

When Holding On Holds You Back

by Stanley LearyAugust 14, 2025September 4, 2025

One of the biggest challenges for businesspeople — and honestly for anyone — is knowing when to let go of what’s always worked. It’s not just hard because change is uncomfortable. It’s hard because what…

The “Why” Behind the Photograph: Lessons from Historic Images

The “Why” Behind the Photograph: Lessons from Historic Images

by Stanley LearyAugust 12, 2025February 18, 2026

This is my favorite photograph by my mentor, Don Rutledge. I love it because the family’s eyes are not on Don’s camera, but on the missionary— their friend—standing just behind him. That simple detail speaks…

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