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Author: Stanley Leary

Most companies know the value of a good story, but do not know how to tell their own story. Leary has a process to find and tell stories that communicate how they change lives, so that their companies grow again. Some of his clients include Chick-fil-A, Newell-Rubbermaid, Coke, Georgia Tech, and The Carter Center. Leary’s work has taken him across the United States and beyond — to Chile, Peru, Burkina Faso, Canada, France, Ghana, Guatemala, Haiti, Honduras, Mexico, Nicaragua, Portugal and Romania. The experiences of this award-winning communications allow him to engage audiences with storytelling that builds organization’s brand. His U.S. clients find that ability translates into making their messages cross-culturally relevant with diverse American audiences and within the mainstream media. Prior to forming his own company, Leary worked on staff for The Hickory (N.C.) Daily Record and theCOMMISSION magazine in Richmond, VA. For nine years he was on staff with PR team at Georgia Institute of Technology, Atlanta, Ga. Leary is also a teacher. He enjoys sharing his expertise with others. He has taught storytelling and brand building at Grady College of Journalism and Mass Communication, University of Georgia, Athens, Ga.; The University of the Nations, Kona, Hawaii; Reinhardt College, Waleska, Ga.; Berry College, Rome, Ga.; Portfolio Center, Atlanta, Ga.; and Dallas (Texas) Baptist University. He also has been a guest lecturer at World Journalism Institute, Washington, D.C.; Southwestern Photojournalist Conference, Fort Worth, Texas; Art Institute of Atlanta, Ga.; American Society of Media Photographers. Atlanta (Ga.) Chapter; and the Southeastern Photographic Society, Atlanta Ga. Clients often contract him to teach their staffs to become more visually effective in building their brand. Leary lives in Roswell, Ga., holds degrees in social work and communications, and is married to Dorie Griggs. They have three children.
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Making of Fundraising Video for Nonprofit

Making of Fundraising Video for Nonprofit

by Stanley LearyDecember 1, 2019September 1, 2025

Surgeons are doing a bone graft of the lower part of the leg for a little boy to hopefully help him keep his leg at the Hôpital Baptiste Biblique located in Tsiko, Togo, West Africa.…

With Unrest There is Hope

With Unrest There is Hope

by Stanley LearyNovember 25, 2019September 1, 2025

Pastor Rodrigo Cisternas is studying at his church in Santiago, Chile. [NIKON Z 6, VR Zoom 24-105mm f/4G IF-ED, Mode = Aperture Priority, ISO 5600, 1/100, ƒ/5.6, (35mm = 68)] This past June, I was…

“Anything that is mentionable can be more manageable.”

“Anything that is mentionable can be more manageable.”

by Stanley LearyNovember 23, 2019September 1, 2025

This is the children's ward of Hôpital Baptiste Biblique. As you can see the children are precious. You can see the parents taking care of their children while they are healing from their sickness. Listen…

Hôpital Baptiste Biblique is expanding and updating

Hôpital Baptiste Biblique is expanding and updating

by Stanley LearyNovember 22, 2019September 1, 2025

Women cook for their family members who are patients at Hôpital Baptiste Biblique, located in Tsiko, Togo, West Africa. [NIKON Z 6, Sigma 24.0-105.0 mm f/4.0, Mode = Aperture Priority, ISO 5000, 1/200, ƒ/4, (35mm…

African Time

African Time

by Stanley LearyNovember 17, 2019September 1, 2025

The photo above: Mother and her little boy carried in kitenge. They are staying here at the Hôpital Baptiste Biblique in Tsiko, Togo, West Africa. African Time is when one says they will arrive at…

Easy way to track Mileage

Easy way to track Mileage

by Stanley LearyNovember 5, 2019September 1, 2025

Disclaimer: I am not getting any money from TripLog and I am not affiliated with them at all. So you need to get the most out of the tax deduction by tracking your mileage. The…

Create Estimates Like Menu Boards

Create Estimates Like Menu Boards

by Stanley LearyNovember 4, 2019September 1, 2025

Some of the most successful restaurants are those with the simplest of menus. In-N-Out Burger The menu is a prime example of In-N-Out’s intense focus on simplicity to maximize quality and minimize expenses. Items on…

Quoting for a Non-Profit

Quoting for a Non-Profit

by Stanley LearyNovember 3, 2019August 12, 2026

A photographer wrote me and asked for advice on quoting a nonprofit. Here is my advice for them. Now there was a list of specifics, but I wanted to get to the pricing strategy rather…

Friction Free

Friction Free

by Stanley LearyNovember 2, 2019September 1, 2025

The Stanley Works was founded by Frederick T. Stanley, in 1843, originally a bolt and door hardware manufacturing company located in New Britain, Connecticut. One of the most innovative things they did with the door…

What to do when they insult your pricing

What to do when they insult your pricing

by Stanley LearyOctober 24, 2019September 1, 2025

My former students from workshops and college classes often contact me about pricing and negotiating with clients. This blog post is more about how to respond to a client or potential client when they make…

Create Checklists and Digital Workflow

Create Checklists and Digital Workflow

by Stanley LearyOctober 16, 2019September 1, 2025

The top photo is one of the laminated lists I used in 2002. When I mentioned in a recent post about creating a Digital Workflow that you laminate, one person asked for that list. I…

Become the best version of yourself

Become the best version of yourself

by Stanley LearyOctober 15, 2019September 1, 2025

Pam Goldsmith is an emeritus winner of the ‘Most Valuable Player' award from the National Academy of Recording Arts and Sciences. Her viola has been heard on countless records, films, and television shows. [NIKON D4, 28.0-300.0…

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