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Author: Stanley Leary

Most companies know the value of a good story, but do not know how to tell their own story. Leary has a process to find and tell stories that communicate how they change lives, so that their companies grow again. Some of his clients include Chick-fil-A, Newell-Rubbermaid, Coke, Georgia Tech, and The Carter Center. Leary’s work has taken him across the United States and beyond — to Chile, Peru, Burkina Faso, Canada, France, Ghana, Guatemala, Haiti, Honduras, Mexico, Nicaragua, Portugal and Romania. The experiences of this award-winning communications allow him to engage audiences with storytelling that builds organization’s brand. His U.S. clients find that ability translates into making their messages cross-culturally relevant with diverse American audiences and within the mainstream media. Prior to forming his own company, Leary worked on staff for The Hickory (N.C.) Daily Record and theCOMMISSION magazine in Richmond, VA. For nine years he was on staff with PR team at Georgia Institute of Technology, Atlanta, Ga. Leary is also a teacher. He enjoys sharing his expertise with others. He has taught storytelling and brand building at Grady College of Journalism and Mass Communication, University of Georgia, Athens, Ga.; The University of the Nations, Kona, Hawaii; Reinhardt College, Waleska, Ga.; Berry College, Rome, Ga.; Portfolio Center, Atlanta, Ga.; and Dallas (Texas) Baptist University. He also has been a guest lecturer at World Journalism Institute, Washington, D.C.; Southwestern Photojournalist Conference, Fort Worth, Texas; Art Institute of Atlanta, Ga.; American Society of Media Photographers. Atlanta (Ga.) Chapter; and the Southeastern Photographic Society, Atlanta Ga. Clients often contract him to teach their staffs to become more visually effective in building their brand. Leary lives in Roswell, Ga., holds degrees in social work and communications, and is married to Dorie Griggs. They have three children.
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The Power of Storytelling for Small Business Owners: Why Visuals and Transparency Matter

The Power of Storytelling for Small Business Owners: Why Visuals and Transparency Matter

by Stanley LearyApril 14, 2023September 1, 2025

Stepping into Woody's Barber Shop is like taking a step back in time, where the tradition of quality haircuts and friendly conversation has been kept alive for almost a century: Woody's Barber Shop, Georgia's oldest…

Why Name Tags Matter: The Key to Successful Meetings and Events

Why Name Tags Matter: The Key to Successful Meetings and Events

by Stanley LearyApril 12, 2023September 1, 2025

Name tags may seem like a small detail, but they can significantly impact the success of a meeting or event. Name tags are essential for helping people connect and network, especially in large groups where…

Analyzing Your Photography Style with Photo Mechanic Plus EXIF Data

Analyzing Your Photography Style with Photo Mechanic Plus EXIF Data

by Stanley LearyApril 10, 2023September 1, 2025

As a photographer, it's essential to analyze and understand your shooting style and preferences to improve and upgrade your equipment. One powerful tool that can help you achieve this is Photo Mechanic Plus. This software…

Why Quick Turnaround Time is Crucial for Photographers

Why Quick Turnaround Time is Crucial for Photographers

by Stanley LearyApril 7, 2023September 1, 2025

Cody Hart eagerly awaits his turn to join the action as he watches the RBR Atlanta Classic in Atlanta, Georgia. As a photographer, always preparing for the next assignment is essential. Turning around jobs quickly…

Why Organizations Resist Change: The Power of Narrative Storytelling in Communication

Why Organizations Resist Change: The Power of Narrative Storytelling in Communication

by Stanley LearyApril 6, 2023September 1, 2025

Organizations must adapt to the changing communication landscape in today's fast-paced and rapidly changing world. However, many organizations resist change in their communications with their audience, especially when it comes to using storytelling. Specifically, when…

Capturing the Essence of Atlanta’s Mayor’s Iftar Dinner: Celebrating Diversity and Community

Capturing the Essence of Atlanta’s Mayor’s Iftar Dinner: Celebrating Diversity and Community

by Stanley LearyApril 5, 2023September 1, 2025

Atlanta Mayor Andre Dickens is speaking to the guests of the Iftar dinner. As a photographer, some events are always special to cover, and for me, the Mayor's Iftar Dinner in Atlanta is one of…

Enhance Your Raw Images with DxO PureRAW 3: A Comparative Review

Enhance Your Raw Images with DxO PureRAW 3: A Comparative Review

by Stanley LearyApril 4, 2023September 1, 2025

DxO PureRAW 3 and then edited in Lightroom before being converted to JPG [NIKON Z 9, NIKKOR Z 24-120mm f/4 S, Mode = Aperture Priority, ISO 25600, 1/60, ƒ/4, (35mm = 24)] DxO PureRAW 3…

Building Authentic Relationships: The Key to Success in Business and Life

Building Authentic Relationships: The Key to Success in Business and Life

by Stanley LearyApril 3, 2023September 1, 2025

Grace Pfhol; Roe Stamps, founder of Summit Partners & Stamps Scholarship; Ryan Sequeria; Ángel Cabrera, President of Georgia Tech; & Sydney Ayers. In today's world, it seems like everything is driven by the need to…

Preparing for a Successful Photo Assignment: Tips and Checklist

Preparing for a Successful Photo Assignment: Tips and Checklist

by Stanley LearyMarch 30, 2023September 1, 2025

Preparing for a photo assignment, mainly covering an event, is crucial to ensure a successful outcome. As a photographer, the day before the photo shoot is just as important as the day of the shoot.…

The Importance of Keeping Your Business Website Up to Date

The Importance of Keeping Your Business Website Up to Date

by Stanley LearyMarch 27, 2023September 1, 2025

In today's digital age, a company's website is often the first point of contact for potential customers. As a general rule of thumb, most businesses should aim to update their website at least once per…

Embracing Cross-Cultural Experiences: How International Travel Enriches Our Lives

Embracing Cross-Cultural Experiences: How International Travel Enriches Our Lives

by Stanley LearyMarch 25, 2023September 1, 2025

[Caption: The Roswell Presbyterian Church is assisting with constructing a new church and well in Becanchen, Yucatan, Mexico.] Cross-cultural experiences can significantly enrich our lives through international travel or interactions with people from different backgrounds.…

From Aloe Vera to Mighty Oaks: Lessons in Freelance Brand Building

From Aloe Vera to Mighty Oaks: Lessons in Freelance Brand Building

by Stanley LearyMarch 24, 2023September 1, 2025

[Caption: Paul Tiendeno, a student at the theology school in Koudougou, Burkina Faso, is learning how to farm. Clarence Lance in the red hat is the agricultural missionary from Georgia, where he teaches theology and…

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