Every once in a while I am reviewing images I have taken to see if I can update my website. I have found that when you are just pulling from assignment work I have less “Portfolio” images.
What do I want to put on my website?
Often I shoot things that are just important to me. They are really photos you would put in your personal journal.
People are not always hiring photographers to document everything, but I see the value for if for no one else for me. I love to look back and remember the things I have done and seen.
For example I was able to take a helicopter ride this year over the Kilauea volcano on the Big Island of Hawaii. This is so different than what I shoot most of the time.
I do a good number of head shots each year like these actors studying at Columbus State University.
As every parent I love doing things with our children. Here making my daughter’s head shot for her to use in her career as an actress brings me great joy.
While this isn’t a soccer game photo, I do find myself making interesting sports photos. So who will hire you to shoot this? Should this be on my website?
How about a group photo? Well many people do hire me to do team photos of their co-workers and yes sports teams as well.
Clients also hire me to photograph new things their company is doing. For example Chick-fil-A started using canopies to help protect their team members that help speed up the drive thru by being outside taking orders.
Do you put things into your website that are more of a trend? For example many offices are renovating to the open office space design.
The biggest issue now facing corporate America is the lack of employees. The industry refers to this as attracting talent.
Companies are also trying to be sure they communicate their culture.
So this year I captured some fun things as well for clients. Do they belong in a portfolio?
While fireworks are fun to see would anyone hire me to shoot any for them?
I got a lot of likes for this photo on my Instagram account, but does this go into my website to help me get jobs?
I took an afternoon to go and explore the Old Car City in White, GA this year. I got some really cool shots. Again many people liked them on Instagram, so does this mean they go into my website portfolio?
I can see companies hiring me to shoot photos of their properties. They do want to remind people how to find them.
Now speakers at podiums lit by stage lighting are not that difficult to do, but should they be part of my portfolio? Can people figure out that if I can do one type of photography that those skills often transfer to something else?
I find that people are often more interested in the photos themselves and if I have enough compelling images I might get a call to shoot their event.
So how many images is enough? How many images of events should I post?
What will draw people to my website?
I can tell you this is the thoughts of not just me, but every photographer working today in this profession.
What do you think? Do any of these photos need to be on my website as part of my portfolio? Should some never be in my portfolio?
You can comment below and please do.